Opinions expressed by Entrepreneur contributors are their own. Naming your bakery Best Damn Cookies is a bold move, but Chef Dave Dreyfus, co-owner and head baker at Best Damn Cookies in New York City, has the credentials to back it up. A former chef at the Michelin 3-star restaurant TheRead More

Opinions expressed by Entrepreneur contributors are their own. Recessions tend to have one of two effects. Fears over financial insecurity and overall uncertainty can lead businesses and consumers to come to a screeching halt. On the flip side, some entrepreneurs are so frightened of what’s to come that they makeRead More

Marketing Podcast with Kate Volman In this episode of the Duct Tape Marketing Podcast, I interview Kate Volman. She is the CEO of Floyd Coaching. With over twenty years of experience in developing and leading life-changing programs for entrepreneurs and leaders, she has a passion for helping people grow.  HerRead More

Opinions expressed by Entrepreneur contributors are their own. You’re reading Entrepreneur Middle East, an international franchise of Entrepreneur Media. Ask any entrepreneur for the advice they would give aspiring startup founders, and the answer is not often the obvious one. Yes, “more money” is always great, but with experience andRead More

Opinions expressed by Entrepreneur contributors are their own. Online reviews are crucial, even for new businesses in entirely new market categories. In fact, reviews may be more important for you because you have to prove two things to potential buyers: That you can actually solve their problem That your companyRead More

Opinions expressed by Entrepreneur contributors are their own. As one of my first mentors said: “In business, sales solves all.” This reigns true in the majority of cases. When you make a sale, you can re-invest that into a new employee, advertising campaign, software, marketing, etc. You get the point.Read More

El crecimiento a toda costa ha demostrado ser una idea fallida. Y aunque en el difícil contexto económico actual el gasto en marketing de las empresas SaaS ha sufrido un recorte, se ha vuelto crucial equilibrar un plan de crecimiento exitoso con una estrategia de marca sólida. Cómo construir unaRead More

Opinions expressed by Entrepreneur contributors are their own. In today’s digital landscape, choosing a law firm is largely influenced by online reviews. For better or worse, when prospective clients begin their search for a law firm these days, they usually start with a search engine. And while that may beRead More

Opinions expressed by Entrepreneur contributors are their own. With the world becoming more hyperconnected following the mainstream adoption of the online ecosystem, more brands are struggling than ever before to connect with their customers. Changing economic conditions, a shifting consumer perspective and evolving technology have driven a wedge between brandsRead More

What can B2B marketers find at the intersection of strategy and authenticity in 2023, when both elements are playing greater roles than ever? Luxy Thuraisingam, vice president of global SMB and partner marketing at Cisco, knows the importance of both strategy and authenticity in B2B marketing — and how togetherRead More