The Experienced Team At Pike Inc. Consulting strategically designs and manages marketing campaigns for clients in many different industries. We carefully assign our Business Development Managers based on the client’s industry, goals and customer personalities with services that range from working under the direction of a client’s head of marketing to managing a client’s marketing department or a specific assigned campaign.
Our In-House Creative Design Team ensures our client Business Development Manager’s plans are implemented with accuracy by minimizing the need for translating information to 3rd party contractors. Additionally, this allows for time and goal deadline responsibilities to remain with us!
10 Questions to Ask Before You Hire a Marketing Agency, Consultant, or Fractional CMO
By Sara Nay, CEO at Duct Tape MarketingIf you’re hiring a marketing agency or fractional CMO, these 10 questions will help you evaluate their priorities, processes, and how they treat clients before signing any contract.Recently, I spoke with two small business owners who reminded me why this topic matters. One is locked into a three-year, $8,000/month SEO contract they barely understand. Another pays $10,000/month for Google Ads but doesn’t even own their ad account. Small ...
Trust, Storytelling, and the Future of Brands
Listen to the full episode:
Overview On this episode of the Duct Tape Marketing Podcast, John Jantsch interviews Ernie Ross—global brand strategist, founder of Ross Rethink, and creator of the Intangence methodology. Ernie’s new book, “Intangence: How Human Connection Creates Value,” explores why the most valuable assets in business and life are intangible: trust, purpose, stories, and authentic relationships. Ernie unpacks how brands can move beyond features and benefits to create real, measurable value through ...
Why Hope Is a Leadership Strategy
Listen to the full episode:
Overview On this episode of the Duct Tape Marketing Podcast, John Jantsch interviews Dr. Julia Garcia, psychologist, speaker, and author of “The Five Habits of Hope.” Julia shares how hope isn’t just a feeling—it’s a set of practical habits that anyone can build to move from survival to thriving. Drawing on research, client stories, and her own journey overcoming adversity, Dr. Garcia explains how reframing adversity, processing emotions, and building real ...
The Human Side of AI Branding
Listen to the full episode: Overview On this episode of the Duct Tape Marketing Podcast, John Jantsch interviews Mark Kingsley, renowned brand strategist, consultant, and author of “Brands in the Age of AI.” Mark shares how AI is reshaping the landscape of branding—putting pressure on brands to act ethically, think humanely, and redefine the meaning of differentiation, trust, and emotional connection. Mark and John discuss why algorithm-chasing alone leads to commoditization, how true brand value ...
Your Google Business Profile Is the Secret to Local SEO
Listen to the full episode:
Overview On this solo episode of the Duct Tape Marketing Podcast, John Jantsch shares why it’s time for every business—especially local businesses—to rethink their approach to “rented land” platforms like Google Business Profile. John explains why Google no longer wants users to leave their ecosystem, how your Google Business Profile is now a powerful publishing platform (not just a listing), and exactly what you should be doing weekly to maximize visibility, ...
How to Build Your AI Team, Task by Task
Listen to the full episode:
Overview On this episode of the Duct Tape Marketing Podcast, John Jantsch interviews Ava Gutierrez, founder of ThinkWithAI.com and a leading educator and consultant on practical AI adoption for business leaders. With a background in behavioral science and communication, Ava demystifies how AI can be integrated into business workflows, not as a magic replacement for jobs, but as a task-by-task partner that enhances decision-making, brainstorming, recruiting, and day-to-day operations. If ...
10 Questions to Ask Before You Hire a Marketing Agency, Consultant, or Fractional CMO
By Sara Nay, CEO at Duct Tape MarketingIf you’re hiring a marketing agency or fractional CMO, these 10 questions will help you evaluate their priorities, processes, and how they treat clients before signing any contract.Recently, I spoke with two small business owners who reminded me why this topic matters. One is locked into a three-year, $8,000/month SEO contract they barely understand. Another pays $10,000/month for Google Ads but doesn’t even own their ad account. Small ...
Trust, Storytelling, and the Future of Brands
Listen to the full episode:
Overview On this episode of the Duct Tape Marketing Podcast, John Jantsch interviews Ernie Ross—global brand strategist, founder of Ross Rethink, and creator of the Intangence methodology. Ernie’s new book, “Intangence: How Human Connection Creates Value,” explores why the most valuable assets in business and life are intangible: trust, purpose, stories, and authentic relationships. Ernie unpacks how brands can move beyond features and benefits to create real, measurable value through ...
Overview On this episode of the Duct Tape Marketing Podcast, John Jantsch interviews Ernie Ross—global brand strategist, founder of Ross Rethink, and creator of the Intangence methodology. Ernie’s new book, “Intangence: How Human Connection Creates Value,” explores why the most valuable assets in business and life are intangible: trust, purpose, stories, and authentic relationships. Ernie unpacks how brands can move beyond features and benefits to create real, measurable value through ...
Why Hope Is a Leadership Strategy
Listen to the full episode:
Overview On this episode of the Duct Tape Marketing Podcast, John Jantsch interviews Dr. Julia Garcia, psychologist, speaker, and author of “The Five Habits of Hope.” Julia shares how hope isn’t just a feeling—it’s a set of practical habits that anyone can build to move from survival to thriving. Drawing on research, client stories, and her own journey overcoming adversity, Dr. Garcia explains how reframing adversity, processing emotions, and building real ...
Overview On this episode of the Duct Tape Marketing Podcast, John Jantsch interviews Dr. Julia Garcia, psychologist, speaker, and author of “The Five Habits of Hope.” Julia shares how hope isn’t just a feeling—it’s a set of practical habits that anyone can build to move from survival to thriving. Drawing on research, client stories, and her own journey overcoming adversity, Dr. Garcia explains how reframing adversity, processing emotions, and building real ...
The Human Side of AI Branding
Listen to the full episode: Overview On this episode of the Duct Tape Marketing Podcast, John Jantsch interviews Mark Kingsley, renowned brand strategist, consultant, and author of “Brands in the Age of AI.” Mark shares how AI is reshaping the landscape of branding—putting pressure on brands to act ethically, think humanely, and redefine the meaning of differentiation, trust, and emotional connection. Mark and John discuss why algorithm-chasing alone leads to commoditization, how true brand value ...
Your Google Business Profile Is the Secret to Local SEO
Listen to the full episode:
Overview On this solo episode of the Duct Tape Marketing Podcast, John Jantsch shares why it’s time for every business—especially local businesses—to rethink their approach to “rented land” platforms like Google Business Profile. John explains why Google no longer wants users to leave their ecosystem, how your Google Business Profile is now a powerful publishing platform (not just a listing), and exactly what you should be doing weekly to maximize visibility, ...
Overview On this solo episode of the Duct Tape Marketing Podcast, John Jantsch shares why it’s time for every business—especially local businesses—to rethink their approach to “rented land” platforms like Google Business Profile. John explains why Google no longer wants users to leave their ecosystem, how your Google Business Profile is now a powerful publishing platform (not just a listing), and exactly what you should be doing weekly to maximize visibility, ...
How to Build Your AI Team, Task by Task
Listen to the full episode:
Overview On this episode of the Duct Tape Marketing Podcast, John Jantsch interviews Ava Gutierrez, founder of ThinkWithAI.com and a leading educator and consultant on practical AI adoption for business leaders. With a background in behavioral science and communication, Ava demystifies how AI can be integrated into business workflows, not as a magic replacement for jobs, but as a task-by-task partner that enhances decision-making, brainstorming, recruiting, and day-to-day operations. If ...
Overview On this episode of the Duct Tape Marketing Podcast, John Jantsch interviews Ava Gutierrez, founder of ThinkWithAI.com and a leading educator and consultant on practical AI adoption for business leaders. With a background in behavioral science and communication, Ava demystifies how AI can be integrated into business workflows, not as a magic replacement for jobs, but as a task-by-task partner that enhances decision-making, brainstorming, recruiting, and day-to-day operations. If ...
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Second Saturday Of El Dorado Hills Art Walk
An El Dorado Hills monthly, summer art, food, business and entertainment event for the entire family! Its focus is to provide a fun and safe community to promote local artists and exposure to the local small businesses.
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Explore Rancho Cordova Magazine
This annual full color print magazine has been designed for new residents and tourists to experience what Rancho Cordova, California has to offer. This publication features local events, businesses and community resources.
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