The Experienced Team At Pike Inc. Consulting strategically designs and manages marketing campaigns for clients in many different industries. We carefully assign our Business Development Managers based on the client’s industry, goals and customer personalities with services that range from working under the direction of a client’s head of marketing to managing a client’s marketing department or a specific assigned campaign.

 

Our In-House Creative Design Team ensures our client Business Development Manager’s plans are implemented with accuracy by minimizing the need for translating information to 3rd party contractors. Additionally, this allows for time and goal deadline responsibilities to remain with us!

The Top 5 Challenges Facing Today’s B2B Sales Teams (and How to Fix Them With Marketing)

To surmount those challenges, marketing and sales need to work together to create a deep breakdown of each buyer persona. July 18, 2018 7 min read Opinions expressed by Entrepreneur contributors are their own. Considering that the major portion of a buyer’s journey takes place without his or her knowledge, salespeople have to rise above a long list of challenges, regardless of their industry. Competition is fierce, and organizations are finding that their salespeople are unable to ...
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California’s Supreme Court Ruled Yelp Doesn’t Have to Take Down Negative Reviews. What Does That Mean for Your Business?

Business owners have to pay attention to online reviews because they can have a huge impact. July 18, 2018 6 min read Opinions expressed by Entrepreneur contributors are their own. On July 2, the California Supreme Court issued a ruling that could have major implications for California businesses. In Hassell v. Bird, the court upheld First Amendment protection for online publications, ruling (4-3) that Yelp could not be ordered to take down a defamatory review ...
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The 3 Pillars of Marketing to Help Turn Your Company Into the Next Coca-Cola

Learn how to build an all-star brand by concentrating on these select keys. July 18, 2018 2 min read Opinions expressed by Entrepreneur contributors are their own. In this video, Erik Huberman talks with Entrepreneur Network partner Business Rockstar about the three pillars of marketing: awareness, nurturing and trust. The three pillars can combine to add new customers to a new business.  Trust is especially important since 75 percent of people say they won't buy a product without trust ...
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The Future of Connection on Facebook: How Stories May Change the Marketing Game

“You have part of my attention – you have the minimum amount.” This scathing remark, delivered by actor Jesse Eisenberg while portraying Mark Zuckerberg amidst a heated deposition in the 2010 film The Social Network, has a certain pertinence today with regards to the company Zuckerberg founded back in 2004. As Facebook’s news feed algorithm becomes increasingly restricting for brands and publishers, many of us are finding it difficult to capture even the minimum amount ...
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The 10 Most Popular Emoji in Web Addresses

July 17, 2018 1 min read Opinions expressed by Entrepreneur contributors are their own. Does your domain name look a little bland? If so, it might be time to add an emoji. Emoji are now offered on .cf, .m, .ga., .GQ, .ml, .to and .ws URLs. Universally understandable, companies including Budweiser and Phoenix Rising Football Club are turning to emoji to add a fun, and visually appealing, aspect to an otherwise boring domain. Related: Whether You ...
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5 Unexpected Social Media Platforms to Grow Your Brand Awareness

It's time to look beyond social media powerhouses like Facebook, Twitter, Instagram and LinkedIn. July 17, 2018 6 min read Opinions expressed by Entrepreneur contributors are their own. It's no surprise that social media marketing is crucial to business growth in 2018. After all, we're living in a digital world -- one where there are 2.62 billion social media users worldwide, according to Statista. Coupled with reports that show 93 percent of marketers place a ...
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Management Project Examples

  • Second Saturday Of El Dorado Hills Art Walk

    An El Dorado Hills monthly, summer art, food, business and entertainment event for the entire family! Its focus is to provide a fun and safe community to promote local artists and exposure to the local small businesses.
    CASE STUDY DETAILS

  • Explore Rancho Cordova Magazine

    This annual full color print magazine has been designed for new residents and tourists to experience what Rancho Cordova, California has to offer. This publication features local events, businesses and community resources.
    CASE STUDY DETAILS