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Using AI to Convert More Leads and Save Time
Listen to the full episode: Overview On this episode of the Duct Tape Marketing Podcast, John Jantsch interviews Joe Gagnon, co-founder and CEO of Raynmaker, an AI-native sales platform built specifically for small businesses. Joe shares how AI can take over the hardest part of running a small business—consistent, reliable selling—without sacrificing trust or human connection. They discuss AI-powered call ...
Become Impossible to Ignore: Market Eminence with David Newman
Listen to the full episode:Overview On this episode of the Duct Tape Marketing Podcast, John Jantsch welcomes back David Newman—keynote speaker, bestselling author, and creator of The Selling Show podcast. David’s latest book, “Market Eminence: 22 Strategies to Build a Bold Personal Brand, Become a Business Celebrity, and Drive Unstoppable Growth,” dives into how experts, consultants, and CEOs can escape ...
10 Questions That Reveal the Truth About Your Agency
Catch the full episode:Overview On this solo episode of the Duct Tape Marketing Podcast, John Jantsch lays out the 10 questions every small business owner should ask before hiring—or continuing to pay—a marketing partner. After decades of seeing business owners overpay for underperformance, John shares a practical checklist you can use to weed out smoke-and-mirrors agencies, avoid being held hostage ...
4 Pillars for Social Selling
Listen to the full episode:Overview On this episode of the Duct Tape Marketing Podcast, John Jantsch interviews Lorenzo Johnson, Director of Revenue Management and partner at Socially In, a leading US-based social media agency. As a LinkedIn Learning instructor and expert in B2B social selling, Lorenzo unpacks what’s changed on LinkedIn heading into 2026: from the rise of video and ...
10 Questions Small Business Owners Should Ask Before Hiring a Marketing Agency
Listen to the full episode: Overview In her first ever solo episode of the Duct Tape Marketing Podcast, Sara Nay—CEO of Duct Tape Marketing and author of “Unchained: Breaking Free from Broken Marketing Models”—shares the questions every small business owner should ask before hiring an agency, consultant, or freelancer. Drawing from her 16 years of experience, Sara highlights real-world horror ...
10 Questions to Ask Before You Hire a Marketing Agency, Consultant, or Fractional CMO
By Sara Nay, CEO at Duct Tape MarketingIf you’re hiring a marketing agency or fractional CMO, these 10 questions will help you evaluate their priorities, processes, and how they treat clients before signing any contract.Recently, I spoke with two small business owners who reminded me why this topic matters. One is locked into a three-year, $8,000/month SEO contract they barely ...
Trust, Storytelling, and the Future of Brands
Listen to the full episode: Overview On this episode of the Duct Tape Marketing Podcast, John Jantsch interviews Ernie Ross—global brand strategist, founder of Ross Rethink, and creator of the Intangence methodology. Ernie’s new book, “Intangence: How Human Connection Creates Value,” explores why the most valuable assets in business and life are intangible: trust, purpose, stories, and authentic relationships. Ernie ...
Why Hope Is a Leadership Strategy
Listen to the full episode:Overview On this episode of the Duct Tape Marketing Podcast, John Jantsch interviews Dr. Julia Garcia, psychologist, speaker, and author of “The Five Habits of Hope.” Julia shares how hope isn’t just a feeling—it’s a set of practical habits that anyone can build to move from survival to thriving. Drawing on research, client stories, and her ...
The Human Side of AI Branding
Listen to the full episode: Overview On this episode of the Duct Tape Marketing Podcast, John Jantsch interviews Mark Kingsley, renowned brand strategist, consultant, and author of “Brands in the Age of AI.” Mark shares how AI is reshaping the landscape of branding—putting pressure on brands to act ethically, think humanely, and redefine the meaning of differentiation, trust, and emotional ...