The Experienced Team At Pike Inc. Consulting strategically designs and manages marketing campaigns for clients in many different industries. We carefully assign our Business Development Managers based on the client’s industry, goals and customer personalities with services that range from working under the direction of a client’s head of marketing to managing a client’s marketing department or a specific assigned campaign.

 

Our In-House Creative Design Team ensures our client Business Development Manager’s plans are implemented with accuracy by minimizing the need for translating information to 3rd party contractors. Additionally, this allows for time and goal deadline responsibilities to remain with us!

Breaking Ground: How to Build a Thriving Practice Without Feeling “Salesy”

Episode Overview In this episode of the Duct Tape Marketing Podcast, John Jantsch interviews Deborah Farone, founder of Farone Advisors and author of Breaking Ground: How Successful Women Lawyers Build Thriving Practices. The conversation explores why traditional approaches to business development often fail—especially in professional services—and how authenticity, relationships, and strategic positioning can lead to sustainable success. Deborah Farone shares insights from her work with top-performing professionals and highlights how business development is less about ...

The Money Habit: Why Financial Stress Isn’t About Math

Episode Overview In this episode of the Duct Tape Marketing Podcast, John Jantsch sits down with bestselling author Mike Michalowicz to discuss his latest book, The Money Habit: The Worry-Free Way to Financial Independence. While Mike’s previous work (Profit First) revolutionized how entrepreneurs manage business finances, this conversation shifts focus to personal money management—and why so many people still feel anxious about money despite earning more. Mike reveals that financial stress isn’t primarily about income ...

The Business Case for Play at Work

Catch the full episode:
Overview What if play isn’t a distraction from meaningful work, but the very thing that makes it better? In this episode of the Duct Tape Marketing Podcast, host John Jantsch sits down with entrepreneur and Refinery29 co-founder Piera Gelardi to explore how a playful mindset can unlock creativity, strengthen relationships, and drive innovation in business and life. Drawing from her new book The Playful Way, Gelardi explains why play is not something ...

What Most Businesses Get Wrong About Marketing

Episode Overview In this solo episode, John Jantsch revisits a core principle he has championed for years:
strategy must come before tactics. Despite the explosion of marketing channels, tools,
and now AI, most businesses are not lacking activity. They are lacking clarity. John breaks down why inconsistent messaging, misaligned teams, and scattered priorities
are symptoms of a missing strategic foundation. He shares insights from working with
hundreds of businesses that achieved significant growth only after narrowing their focus,
defining their ...

Why Growth Stalls After Early Success

John Jantsch (00:01.058) Hello and welcome to another episode of the Duct Tape Marketing Podcast. This is John Jantsch and I'm going to do a solo show today. That's right, just me, no guess. I want to talk about some things that... You know, I can say that it's been brewing recently, but you know, in hindsight, when I look back, it's probably something that I've recognized over 20 years or so. And here's the ...

The Hidden Tax Savings in Your Business

Episode Overview In this episode of the Duct Tape Marketing Podcast, John Jantsch interviews
Peter Holtz, founder of Peter Holtz CPA and a former Big Four accountant and
multi-company CFO. Peter explains why most business owners are unknowingly overpaying taxes
and how proactive tax planning can legally reduce tax liability—sometimes by tens or even
hundreds of thousands of dollars. Peter breaks down the difference between traditional tax compliance and strategic tax
planning, sharing why the majority of tax preparers simply ...

…..Full Market News Library

Management Project Examples

  • Second Saturday Of El Dorado Hills Art Walk

    An El Dorado Hills monthly, summer art, food, business and entertainment event for the entire family! Its focus is to provide a fun and safe community to promote local artists and exposure to the local small businesses.
    CASE STUDY DETAILS

  • Explore Rancho Cordova Magazine

    This annual full color print magazine has been designed for new residents and tourists to experience what Rancho Cordova, California has to offer. This publication features local events, businesses and community resources.
    CASE STUDY DETAILS