The Experienced Team At Pike Inc. Consulting strategically designs and manages marketing campaigns for clients in many different industries. We carefully assign our Business Development Managers based on the client’s industry, goals and customer personalities with services that range from working under the direction of a client’s head of marketing to managing a client’s marketing department or a specific assigned campaign.

 

Our In-House Creative Design Team ensures our client Business Development Manager’s plans are implemented with accuracy by minimizing the need for translating information to 3rd party contractors. Additionally, this allows for time and goal deadline responsibilities to remain with us!

Maximize Marketing and Communication Strategies With the Largest Generation on the Planet

Opinions expressed by Entrepreneur contributors are their own. The Gen Z generation is on the cusp of becoming the most powerful and influential generation in history. While some marketers might be tempted to view them as a fickle bunch, there is no denying that they have enormous spending power and influence over society. For businesses, it is pivotal to learn more about who they are marketing to and how the status quo has changed in ...
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How to Increase User Empathy and Build Better Products

Opinions expressed by Entrepreneur contributors are their own. User empathy helps put the customer at the very center of everything a business does, creating better products, memorable brands and companies that last. Empathy is the ability to step into users’ shoes, see a company product through their eyes and share their feelings. It's about living through the customer’s experience during the onboarding and day-to-day usage of the product and understanding what it feels like to ...
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Ikea will rent a mini apartment in Japan for less than $ 1 a month

This article was translated from our Spanish edition using AI technologies. Errors may exist due to this process. The Swedish furniture store, Ikea , has been involved in the real estate market on a few occasions, this time announcing that it will rent a small apartment in Tokyo for an extremely affordable price. The apartment will be located in the Shinjuku district, which is the most important commercial and administrative center of the city. IKEA ...
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Should You Simply Ignore Keywords When Writing Content for SEO?

Opinions expressed by Entrepreneur contributors are their own. Few marketing strategies have undergone as much evolution and development as search engine optimization (SEO). It’s been around for about as long as search engines have, but the modern approach is radically different than what people were doing in the late 1990s and early 2000s.Back then, the SEO game was all about keywords. Choose the right keywords for your strategy, stuff them into every nook and cranny ...
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B2B Marketing News: B2B Marketers Turn To Predictive, Twitter Adds New Analytics, & More Young Marketers Are Buying Via Smartphone

B2B Mobile Mania: Young Staffers Use Smartphones To Buy Business Products
53 percent of B2B buyers in the Gen Z demographic say they use their smartphones when researching and buying for business, and once a purchase has been made 50 percent see brand newsletters as very important — two of several insights of interest to digital marketers contained in recently-released survey data. MediaPost The Behaviors and Attitudes of U.S. Adults on Twitter [Pew Study]
Some 69 percent ...
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The Lucky 7 Steps to Channel Sales Success

Opinions expressed by Entrepreneur contributors are their own. More often than not, growing businesses use sales and marketing efforts to drive their revenues. Marketing basically uses advertising and other techniques to bring leads into the business. Your sales team either closes the leads handed to them by the marketing department (inbound sales), or they actively hunt new end-clients down with prospecting efforts (outbound sales). But there is another path that most companies don’t pursue, which ...
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