The Experienced Team At Pike Inc. Consulting strategically designs and manages marketing campaigns for clients in many different industries. We carefully assign our Business Development Managers based on the client’s industry, goals and customer personalities with services that range from working under the direction of a client’s head of marketing to managing a client’s marketing department or a specific assigned campaign.
Our In-House Creative Design Team ensures our client Business Development Manager’s plans are implemented with accuracy by minimizing the need for translating information to 3rd party contractors. Additionally, this allows for time and goal deadline responsibilities to remain with us!
Being ‘Good at Social Media’ Isn’t Enough to Run Your Business Accounts. Here’s What Is.
Opinions expressed by Entrepreneur contributors are their own. Listen to this post Key Takeaways - Organic social media builds real relationships with your audience without ad spend. It drives trust, brand awareness, and loyalty over time, but it has to be done strategically to deliver results.
- You do not need to be the expert. You just need to connect your team with someone who is. That is exactly where outside coaching makes a difference.
- Posting ...
How to Properly Lead a Team When the Founder Still Calls Every Shot
Opinions expressed by Entrepreneur contributors are their own. Listen to this post Key Takeaways - Test what your founder will actually delegate. What a founder says they will hand over and what they actually hold onto are not always different.
- Map your founder’s inner circle. Nearly every founder-led company has a small group of friends and peers whose input carries weight.
- Translate your founder’s thinking for your team. How a founder talks is often different ...
Your Customers Are Using AI Search. They’re Still Googling You, Too. Here’s What Your Marketing Strategy Might Be Missing.
Opinions expressed by Entrepreneur contributors are their own. Listen to this post Key Takeaways - 93.7% of ChatGPT visitors also visited Google, and 14.1% of Google’s visitors also visited ChatGPT.com. That finding should be read as channel overlap, not channel replacement.
- Businesses shouldn’t rely solely on last-click attribution. They need to track AI visibility, branded searches, qualified leads and conversions to better understand how customers find them.
- Rather than treating Google and AI as competing ...
Tight Budget? This Familiar Destination Could Help You Cut Expenses.
Listen to this post Key Takeaways - Rising cost of living is driving people to their neighborhood libraries.
- Libraries offer savings on books, streaming services and even newspaper subscriptions.
- People can spend time in libraries without the pressure to buy something, like at a coffee shop or bookstore.
Shoppers looking to cut costs are rediscovering an old favorite location in their neighborhoods: their local library. According to a new report from NPR, consumers are ...
Your Business May Be Invisible to AI. Here Are 7 Simple Fixes You Can Make This Week.
Opinions expressed by Entrepreneur contributors are their own. Listen to this post Key Takeaways - Test how customers actually ask for recommendations, rewrite the opening of your most important page, and answer the five questions that recur right before someone books a meeting or requests a quote.
- Replace vague credibility claims with evidence, remove technical barriers before adding new content, make your expertise verifiable beyond your website, and measure qualified demand, not just mentions.
- AI ...
How I Built a Fully Remote Global Team Without Spending a Dollar on Job Ads or Recruiters
Opinions expressed by Entrepreneur contributors are their own. Listen to this post Key Takeaways - Relying solely on the talent in your immediate geographic area is a self-inflicted mistake.
- Although there is an entire global industry built to help companies hire remote talent, you don’t need to rely on it.
- As solopreneurs, we can hire in a more effective way if we are ready to build relationships in online communities. And it does ...
Being ‘Good at Social Media’ Isn’t Enough to Run Your Business Accounts. Here’s What Is.
Opinions expressed by Entrepreneur contributors are their own. Listen to this post Key Takeaways
- Organic social media builds real relationships with your audience without ad spend. It drives trust, brand awareness, and loyalty over time, but it has to be done strategically to deliver results.
- You do not need to be the expert. You just need to connect your team with someone who is. That is exactly where outside coaching makes a difference.
- Posting ...
How to Properly Lead a Team When the Founder Still Calls Every Shot
Opinions expressed by Entrepreneur contributors are their own. Listen to this post Key Takeaways
- Test what your founder will actually delegate. What a founder says they will hand over and what they actually hold onto are not always different.
- Map your founder’s inner circle. Nearly every founder-led company has a small group of friends and peers whose input carries weight.
- Translate your founder’s thinking for your team. How a founder talks is often different ...
Your Customers Are Using AI Search. They’re Still Googling You, Too. Here’s What Your Marketing Strategy Might Be Missing.
Opinions expressed by Entrepreneur contributors are their own. Listen to this post Key Takeaways
- 93.7% of ChatGPT visitors also visited Google, and 14.1% of Google’s visitors also visited ChatGPT.com. That finding should be read as channel overlap, not channel replacement.
- Businesses shouldn’t rely solely on last-click attribution. They need to track AI visibility, branded searches, qualified leads and conversions to better understand how customers find them.
- Rather than treating Google and AI as competing ...
Tight Budget? This Familiar Destination Could Help You Cut Expenses.
Listen to this post Key Takeaways
- Rising cost of living is driving people to their neighborhood libraries.
- Libraries offer savings on books, streaming services and even newspaper subscriptions.
- People can spend time in libraries without the pressure to buy something, like at a coffee shop or bookstore.
Your Business May Be Invisible to AI. Here Are 7 Simple Fixes You Can Make This Week.
Opinions expressed by Entrepreneur contributors are their own. Listen to this post Key Takeaways
- Test how customers actually ask for recommendations, rewrite the opening of your most important page, and answer the five questions that recur right before someone books a meeting or requests a quote.
- Replace vague credibility claims with evidence, remove technical barriers before adding new content, make your expertise verifiable beyond your website, and measure qualified demand, not just mentions.
- AI ...
How I Built a Fully Remote Global Team Without Spending a Dollar on Job Ads or Recruiters
Opinions expressed by Entrepreneur contributors are their own. Listen to this post Key Takeaways
- Relying solely on the talent in your immediate geographic area is a self-inflicted mistake.
- Although there is an entire global industry built to help companies hire remote talent, you don’t need to rely on it.
- As solopreneurs, we can hire in a more effective way if we are ready to build relationships in online communities. And it does ...
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Second Saturday Of El Dorado Hills Art Walk
An El Dorado Hills monthly, summer art, food, business and entertainment event for the entire family! Its focus is to provide a fun and safe community to promote local artists and exposure to the local small businesses.
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Explore Rancho Cordova Magazine
This annual full color print magazine has been designed for new residents and tourists to experience what Rancho Cordova, California has to offer. This publication features local events, businesses and community resources.
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