The Experienced Team At Pike Inc. Consulting strategically designs and manages marketing campaigns for clients in many different industries. We carefully assign our Business Development Managers based on the client’s industry, goals and customer personalities with services that range from working under the direction of a client’s head of marketing to managing a client’s marketing department or a specific assigned campaign.

 

Our In-House Creative Design Team ensures our client Business Development Manager’s plans are implemented with accuracy by minimizing the need for translating information to 3rd party contractors. Additionally, this allows for time and goal deadline responsibilities to remain with us!

What Most Businesses Get Wrong About Marketing

Episode Overview In this solo episode, John Jantsch revisits a core principle he has championed for years:
strategy must come before tactics. Despite the explosion of marketing channels, tools,
and now AI, most businesses are not lacking activity. They are lacking clarity. John breaks down why inconsistent messaging, misaligned teams, and scattered priorities
are symptoms of a missing strategic foundation. He shares insights from working with
hundreds of businesses that achieved significant growth only after narrowing their focus,
defining their ...

Why Growth Stalls After Early Success

John Jantsch (00:01.058) Hello and welcome to another episode of the Duct Tape Marketing Podcast. This is John Jantsch and I'm going to do a solo show today. That's right, just me, no guess. I want to talk about some things that... You know, I can say that it's been brewing recently, but you know, in hindsight, when I look back, it's probably something that I've recognized over 20 years or so. And here's the ...

The Hidden Tax Savings in Your Business

Episode Overview In this episode of the Duct Tape Marketing Podcast, John Jantsch interviews
Peter Holtz, founder of Peter Holtz CPA and a former Big Four accountant and
multi-company CFO. Peter explains why most business owners are unknowingly overpaying taxes
and how proactive tax planning can legally reduce tax liability—sometimes by tens or even
hundreds of thousands of dollars. Peter breaks down the difference between traditional tax compliance and strategic tax
planning, sharing why the majority of tax preparers simply ...

Upskilling Your Team for What’s Next

Catch the Full Episode: Overview In this episode of the Duct Tape Marketing Podcast, John Jantsch interviews Rob Levin, serial
entrepreneur, chairman and co-founder of Work Better Now, and author of
The New Talent Playbook: The Ultimate Guide for Building Your Dream Team. With over 30 years of experience helping small and mid-sized businesses solve persistent
talent challenges, Rob shares why the traditional hiring “playbook” no longer works. He
explains how the pandemic, generational shifts, remote work, and artificial ...

Why Voice AI Is Ready for Prime Time

Catch the Full Episode: Episode Overview Voice agents are rapidly evolving from novelty tools into core revenue infrastructure. Instead of functioning as glorified talking FAQs, today’s AI voice systems can serve as qualifiers, schedulers, concierges, onboarding guides, retention reps, and upsell assistants. In this episode of the Duct Tape Marketing Podcast, John Jantsch interviews Ryan Mrha, founder of Yodify, a platform that enables creators and brands to stay personal at scale through AI-powered voice and ...

Build a Business People Can’t Imagine Losing

Episode Overview In this episode of the Duct Tape Marketing Podcast, John Jantsch interviews Marcus Buckingham, renowned researcher, strengths movement pioneer, and bestselling author, about his latest book,
Design Love In: How to Unleash the Most Powerful Force in Business. While “love” may seem like an unconventional business term, Buckingham makes a research-backed case that love is the strongest predictor of productive human behavior. From customer loyalty to employee engagement and retention, organizations that intentionally design ...

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Management Project Examples

  • Second Saturday Of El Dorado Hills Art Walk

    An El Dorado Hills monthly, summer art, food, business and entertainment event for the entire family! Its focus is to provide a fun and safe community to promote local artists and exposure to the local small businesses.
    CASE STUDY DETAILS

  • Explore Rancho Cordova Magazine

    This annual full color print magazine has been designed for new residents and tourists to experience what Rancho Cordova, California has to offer. This publication features local events, businesses and community resources.
    CASE STUDY DETAILS