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Your Google Business Profile Is the Secret to Local SEO

Listen to the full episode:Overview On this solo episode of the Duct Tape Marketing Podcast, John Jantsch shares why it’s time for every business—especially local businesses—to rethink their approach to “rented land” platforms like Google Business Profile. John explains why Google no longer wants users to leave their ecosystem, how your Google Business Profile is now a powerful publishing platform ...

How to Build Your AI Team, Task by Task

Listen to the full episode: Overview On this episode of the Duct Tape Marketing Podcast, John Jantsch interviews Ava Gutierrez, founder of ThinkWithAI.com and a leading educator and consultant on practical AI adoption for business leaders. With a background in behavioral science and communication, Ava demystifies how AI can be integrated into business workflows, not as a magic replacement for ...

Turning Values Into Action

Listen to the full episode:Overview On this episode of the Duct Tape Marketing Podcast, John Jantsch welcomes back bestselling author, keynote speaker, and Acceleration Partners founder Robert Glazer. Robert’s new book, “The Compass Within,” explores how to identify, clarify, and truly live your core values—in leadership and life. Robert shares why most people and companies get values wrong, how to ...

How to Turn a Moment Into Momentum

Listen to the full episode: Overview On this episode of the Duct Tape Marketing Podcast, John Jantsch interviews Don Yaeger, New York Times bestselling author, leadership expert, and speaker. Don’s new book, “The New Science of Momentum,” challenges the myth that momentum is just luck or a sports cliché. Instead, Don shares a research-backed, practical framework for leaders who want ...

How Books Can Shape Success

Listen to the full episode:Overview On this episode of the Duct Tape Marketing Podcast, John Jantsch interviews Todd Sattersten, publishing veteran, business book expert, and CEO of Bard Press. Todd’s new book, “100 Books for Work and Life,” distills a lifetime of reading and curation into a guide for anyone seeking wisdom, growth, and practical tools for success. Todd shares ...

7 Steps to a Complete Visibility Audit

Listen to the full episode: Overview On this solo episode of the Duct Tape Marketing Podcast, John Jantsch tackles the evolving world of SEO—and why it’s time to focus less on “rankings” and more on holistic digital visibility. John walks through a practical step-by-step visibility audit, highlighting the key areas every business must review: from AI overviews and Google Maps ...

How to Turn LinkedIn into a B2B Lead Machine – Anthony Blatner Explains

Listen to the full episode: Overview On this episode of the Duct Tape Marketing Podcast, John Jantsch interviews Anthony Blatner, founder of Speedwork Social—a leading LinkedIn ads agency specializing in helping B2B companies generate high-quality leads and close enterprise deals. Anthony shares his insights on what makes LinkedIn ads uniquely valuable for B2B marketers, how to avoid common (and costly) ...

From SEO to AEO: Todd Sawicki Reveals How AI Is Transforming Search

Listen to the full episode: Overview On this episode of the Duct Tape Marketing Podcast, John Jantsch interviews Todd Sawicki, founder and CEO of Gumshoe AI, a cutting-edge platform helping marketers navigate the rapidly evolving world of AI-driven search and discovery. Todd breaks down what AIO, AEO, and AI search really mean for marketers, why buyer behavior is shifting, and ...

How to Create Exceptional Experiences

Listen to the full episode: Overview On this episode of the Duct Tape Marketing Podcast, John Jantsch interviews Neen James, globally recognized leadership and customer experience expert, keynote speaker, and author of “Exceptional Experiences: Five Luxury Levers to Elevate Every Aspect of Your Business.” Neen shares how any business—regardless of size, industry, or budget—can create extraordinary, memorable customer experiences by ...