Marketing Podcast with Kimberly Brown In this episode of the Duct Tape Marketing Podcast, I interview Kimberly Brown. Kimberly is a career and leadership development expert a speaker and podcast host whose mission is to empower women and people of color in the workplace. Her personal and professional development company,Read More

Marketing Podcast with John Jantsch In this episode of the Duct Tape Marketing Podcast, I’m doing a solo show on creating your core messaging, and I walk through how to create your core story script. Key Takeaway: The development of your core messaging and your story is imperative to yourRead More

Opinions expressed by Entrepreneur contributors are their own. As more companies rebound from the pandemic, advertising is sure to pick up. According to Zenith, ad spend will grow by 5.2 percent in 2022 to $652 billion. So if you work at an agency you love and have thought about buyingRead More

Opinions expressed by Entrepreneur contributors are their own. It’s no longer a secret that we’re now living in the era of digital transformation. The travel industry has experienced significant changes as well, pushing advertisers and brands to consider new messaging, channels and approaches before campaign launches.  After a long period ofRead More

Opinions expressed by Entrepreneur contributors are their own. If you have been paying any attention to the social-media movement in the last decade, then you will know the name Gary Vaynerchuk (Gary Vee). Vaynerchuk has had a pillar-like presence in the marketing, social-media and brand-building space for the last 10 years. He’s always beenRead More

About the show: The Agency Spark Podcast, hosted by Sara Nay, is a collection of short-form interviews from thought leaders in the marketing consultancy and agency space. Each episode focuses on a single topic with actionable insights you can apply today. Check out the new Spark Lab Consulting website here!Read More

How can B2B marketers get the most from events in 2022, whether they’re in-person, all-virtual, or in any of several combinations of hybrid formats? The marketing event landscape in 2022 may not be as topsy-turvy and uncertain as it was in 2021, yet there’s no shortage of questions many eventsRead More

Opinions expressed by Entrepreneur contributors are their own. A new year is a perfect opportunity to take a close look at your website and make sure your SEO is doing all the work it can be. Best SEO practices change frequently, depending on the almighty Google algorithm, the ways inRead More