Investing in Innovation: Making Your Money Pay Off for Your Business

August 26, 2021 5 min read Opinions expressed by Entrepreneur contributors are their own. What is your business’s future worth? It can be very easy to get caught up in the day-to-day operations that keep the doors open. The bottom line is always on your mind, making it easy toRead More

4 Simple Reasons Why Your Small Business Should Have a Public Relations Strategy

Most SMEs underestimate and underutilize the potential of public relations. Free Book Preview: Brand Renegades Discover how two entrepreneurs used unconventional business strategies to turn their startup into a multimillion-dollar company. August 25, 2021 3 min read Opinions expressed by Entrepreneur contributors are their own. When it comes to marketing,Read More

How to Win PR and Media Coverage With Unique Original Data

The competition for online attention is growing by the second. Here’s how to make sure your business or brand stands out. Free Book Preview: Brand Renegades Discover how two entrepreneurs used unconventional business strategies to turn their startup into a multimillion-dollar company. August 25, 2021 4 min read Opinions expressedRead More

Why 80% Of Being An Entrepreneur And Business Owner Is About Mindset

Agency Spark Podcast with Petter-Erik Nyvoll The Agency Spark Podcast, hosted by Sara Nay, is a collection of interviews from thought leaders in the marketing consultancy and agency space. Each episode is designed to spark ideas you can put into practice for your agency today. Check out the new SparkRead More

How to Build Reputation in an Industry From Scratch

Is there a way to build a reputation for yourself in a new industry from scratch? Free Book Preview: Brand Renegades Discover how two entrepreneurs used unconventional business strategies to turn their startup into a multimillion-dollar company. August 25, 2021 5 min read Opinions expressed by Entrepreneur contributors are theirRead More

Social Pros Podcast – The Ultimate Marketing Engine

In this episode, I discuss with hosts Jay Baer and Adam Brown of the Social Pros podcast what has changed (and hasn’t changed) in the marketing landscape and how you can stay relevant. We talk about how marketing fundamentals may remain the same, but the way we need to reachRead More

What a Logo Really Says About a Brand

August 25, 2021 5 min read Opinions expressed by Entrepreneur contributors are their own. Logos are big talkers. I love weighing in on the logo design process for my ventures, because my logo is how I’m going to introduce myself to my audience, and I want to make sure thatRead More

In-Person & Hybrid Learning: Autumn B2B Marketing Conferences to Elevate & Inform Your Strategy

What are some of the top autumn B2B marketing conferences that will take place both in-person and in hybrid fashion? As we move ever closer to 2022, more physical marketing events are on tap than were available last year, although most either offer a hybrid online option or are stillRead More

This brand is renewed to conquer and retain demanding palates

Through the refreshing taste of ginger and a touch of lemon, Perrier Ginger & Lime offers a unique experience for this season. Free Book Preview: Brand Renegades Discover how two entrepreneurs used unconventional business strategies to turn their startup into a multimillion-dollar company. August 24, 2021 3 min read ThisRead More

3 Ways to Drive More Organic Search Traffic Without Spending a Fortune

August 24, 2021 7 min read Opinions expressed by Entrepreneur contributors are their own. According to a Brightedge study from 2019, 53% of trackable web traffic stems from organic search results. Compare that to only 15% for paid search traffic, and you begin to see why search-engine optimization (SEO) isRead More