Weekend Favs February 20

My weekend blog post routine includes posting links to a handful of tools or great content I ran across during the week. I don’t go into depth about the finds, but encourage you to check them out if they sound interesting. The photo in the post is a favorite for theRead More

Marketing Lessons I Learned From Fortune 500 Companies

These tips and tricks can help make your product or service more visable. Free Book Preview Ultimate Guide to Facebook Advertising Get a glimpse of how to use Facebook’s marketing resources to your business’s advantage. February 19, 2021 4 min read Opinions expressed by Entrepreneur contributors are their own. BasedRead More

Your Brand Is Much More Than Your Logo. Here’s What Really Makes Your Brand Stand Out to Customers.

February 19, 2021 9 min read Opinions expressed by Entrepreneur contributors are their own. Branding is one of the most vital parts of growing a business. It’s how you differentiate yourself from your competitors. It’s how you stand out from the crowd, and it’s what your customers feel when theyRead More

6 Easy Ways to Optimize Your Facebook Business Page in 2021

With over 2 billion users on Facebook (and still climbing), Facebook should continue to be part of your overall marketing strategy to engage with current customers and reach new audiences. It seems as if there’s always some new feature on Facebook to conquer. So whether you have a well-established PageRead More

GoDaddy Websites + Marketing Has What You Need to Build, Host, and Market Your Online Business

Free Book Preview Ultimate Guide to Facebook Advertising Get a glimpse of how to use Facebook’s marketing resources to your business’s advantage. February 19, 2021 3 min read Disclosure: Our goal is to feature products and services that we think you’ll find interesting and useful. If you purchase them, EntrepreneurRead More

B2B Marketing News: New Influencer Marketing & Social Reports, LinkedIn’s B2B Engagement Study, & Google My Business Gets Messaging

LinkedIn Provides New Tips on How to Create Engaging B2B Content [Infographic]LinkedIn (client) has launched a new 17-page guide offering B2B marketers tips, statistics and a variety of insight and examples surrounding the production of successful B2B creative on the Microsoft-owned platform, the firm recently announced. Social Media Today 2021Read More

Using Video at Every Stage of The Customer Journey

Marketing Podcast with Ben Oliver In this episode of the Duct Tape Marketing Podcast, I interview Ben Oliver. Ben is a co-founder and executive producer of Storyboard Media, a B2B marketing, and video production firm in North Carolina. Questions I Ask Ben Oliver: You believe video is more than justRead More

Get to Know the 3 Types of Influencers

February 18, 2021 8 min read Opinions expressed by Entrepreneur contributors are their own. The following is an excerpt from Jason Falls‘ Winfluence: Reframing Influencer Marketing to Ignite Your Brand, which will be released Feb. 23 via Entrepreneur Press. Pre-order your copy now via Amazon | Barnes & Noble | IndieBound | Bookshop In my experience, the average Joe or Jane Consumer breaks down who theyRead More

Break Free B2B Marketing: Sarah Barnes-Humphrey of Shipz and The Art of Consistent Change

For more than a decade our team at TopRank Marketing has fostered a potent community of leading influencers, developing close relationships with subject matter experts in a wide variety of industries. When it comes to B2B influencer marketing, it’s only natural to wonder just what an influencer actually looks like?Read More

Trading The Corporate World for Entrepreneurship with Carl White

Agency Spark Podcast with Carl White  The Agency Spark Podcast, hosted by Sara Nay, is a collection of interviews from thought leaders in the marketing consultancy and agency space. Each episode is designed to spark ideas you can put into practice for your agency today. In this episode of the Agency Spark Podcast,Read More