3 Brand Story Frameworks to Grow Your Business
February 15, 2021 6 min read Opinions expressed by Entrepreneur contributors are their own. What if I asked you right now what your business does? And what if I told you that you only have 30 seconds to land that perfect elevator pitch? Would you be able to do it? Read More
What You Should Know When Mapping Your 2021 Marketing Strategy
February 15, 2021 5 min read Opinions expressed by Entrepreneur contributors are their own. Marketers in nearly every industry were forced to throw out their playbooks in 2020 because of the global health crisis. People’s daily lives were changing, so brands needed to try new things to reach audiences stuckRead More
How to Scale B2B Influencer Marketing: Operations, Process and Technology
As a relationship driven business, influencer marketing for B2B companies can be resource intensive and time consuming. To scale while maintaining quality, creating processes and using software are as essential for influencer identification as it is for managing ongoing communications and performance reporting. In our research for the State ofRead More
Shocking Valentine’s Day Stats That Will Make You Rethink Your Marketing
January 31, 2017 5 min read What many people refer to as a “Hallmark” holiday has always seemed like a great opportunity for companies to roll in some extra cash. In the past, brands have spent much of their time creating Valentine’s Day campaigns geared toward couples. But with moreRead More
5 of the Wildest, Craziest Marketing Stunts We’ve Seen from Taco Bell
February 13, 2021 8 min read Opinions expressed by Entrepreneur contributors are their own. Easily one of the most popular consumer brands in the United States, Taco Bell is a name practically every American knows for its distinctive gastronomic offerings. “Taco Bell is unique in the sense that there’s notRead More
Weekend Favs February 13
My weekend blog post routine includes posting links to a handful of tools or great content I ran across during the week. I don’t go into depth about the finds, but encourage you to check them out if they sound interesting. The photo in the post is a favorite for theRead More
How to Make Your Customers Love You
February 12, 2021 7 min read This article was translated from our Spanish edition using AI technologies. Errors may exist due to this process. Opinions expressed by Entrepreneur contributors are their own. February is par excellence the month of love. It is a fact that this holiday is a phenomenonRead More
5 Free Social Media Management Tools to Make Your Life Easier
This post is brought to you by ContentCal Editor’s note: This post was originally published in May 2016 and has been revamped and updated for accuracy and comprehensiveness. Taking care of your social media presence is just as crucial as creating brilliant content for your audience. Not only do youRead More
Learn about Mary Kay’s digital transformation
Mexico is the first country in which the direct selling brand launches Suite13 and Skin Analyzer, two tools that offer growth opportunities to its independent beauty consultants. Free Book Preview Ultimate Guide to Facebook Advertising Get a glimpse of how to use Facebook’s marketing resources to your business’s advantage. FebruaryRead More
Why Storytelling Is a Skill that Every Entrepreneur Should Practice
February 12, 2021 6 min read Opinions expressed by Entrepreneur contributors are their own. In today’s tech-savvy society, people are increasingly jumping from one stimulus to the next to quench their thirst for entertainment and to help with decision-making. But in the low attention span, instant gratification world of today,Read More
