Aunque la mayoría de los empresarios comprenden la importancia de la optimización para motores de búsqueda (SEO), el mundo en línea está lleno de consejos desactualizados. Las consecuencias de seguir malas estrategias de SEO son graves: una presencia en línea estancada, alcance limitado y oportunidades de crecimiento desaprovechadas. Afortunadamente, noRead More

The Duct Tape Marketing Podcast with Bonnie Wan In this episode of the Duct Tape Marketing Podcast, I interviewed Bonnie Wan, the Head of Brand Strategy at the renowned ad agency Goodby and Silverstein. With decades of experience in brand strategy, Bonnie introduces us to her transformative practice discussed inRead More

Opinions expressed by Entrepreneur contributors are their own. I’ve always believed that search engine optimization (SEO) is as much about looking forward as it is about looking back. What do I mean? Many people think that SEO is about creating and optimizing new content. However, it’s equally about going backRead More

Opinions expressed by Entrepreneur contributors are their own. In an age where digital platforms reign supreme, mastering the art of short-form content has become crucial for app developers seeking significant growth. At Trendify, our extensive experience, coupled with insights from our in-depth courses, has revealed a multitude of strategies thatRead More

¿Has notado que el tráfico orgánico de tu sitio ha disminuido en los últimos años? Esto podría haber sido causado por la evidencia de prácticas de construcción de enlaces de spam que se han infiltrado en tu trabajo de SEO. Google implementó la actualización de enlaces de spam en diciembreRead More

Opinions expressed by Entrepreneur contributors are their own. Although most entrepreneurs understand the importance of search engine optimization (SEO), the online world is filled with outdated advice. The consequences of following bad SEO strategies are severe — a stagnant online presence, limited reach and missed opportunities for growth. Luckily, itRead More

Opinions expressed by Entrepreneur contributors are their own. In the fast-paced world of entrepreneurship, success often hinges on the ability to build a community, tell a compelling story, and create unique experiences that resonate with customers. Travis Lubinsky, a seasoned entrepreneur, has mastered these skills across various industries, leaving aRead More

Are you feeling the pressure to prove your marketing team’s ROI? If so, you’re in good company. In our 2023 B2B Influencer Marketing Report, 93% of the marketers we surveyed said they’re being pushed to prove their ROI. Of them, nearly a quarter reported a “significant increase” in pressure. TheRead More

Opinions expressed by Entrepreneur contributors are their own. Have you noticed your site’s organic traffic has plummeted over the past few years? This may have been caused by evidence of spammy link-building practices finding their way into your SEO work. Google’s link spam update was rolled out in December 2022,Read More

Opinions expressed by Entrepreneur contributors are their own. Lead scoring and grading are essential components in sales and marketing, serving as powerful tools for enhancing the efficiency and effectiveness of lead management strategies. This comprehensive guide will delve into lead scoring and grading concepts, outlining their definitions, differences, implementation strategies,Read More