5 Steps for a More Powerful B2B Content Marketing Strategy

Content Marketing continues to be a driving force behind meaningful B2B marketing that powers marketing and business growth. According to research by HubSpot, 70% of marketers actively investing in content marketing  and there’s no sign of a slowdown, especially as SEMrush research has found, marketers are focused on using contentRead More

3 Tips For Giving a Successful Podcast Interview

Once you’ve scored that interview you’ve been pitching, there’s a few steps you should take to nail it. Free Book Preview Ultimate Guide to Social Media Marketing This book takes readers through a 360-degree perspective of social media marketing in businesses. August 24, 2020 6 min read Opinions expressed byRead More

12 Marketing Books That Will Revolutionize Any Business

August 21, 2020 6 min read Opinions expressed by Entrepreneur contributors are their own. Legendary management expert Peter Drucker once said, “Business has only two basic functions – marketing and innovation.” With Covid-19 detonating earlier this year, this quote has never taken on more meaning. One of my clients describedRead More

B2B Marketing News: Top B2B Brand-Building Challenges, Online Engagement Gets Just 2 Seconds, Facebook’s New Paid Event Options, & Google’s Shared Ad Budgeting

The Most Significant Challenges to B2B Brand-BuildingUnclear strategy, performance measurement unsurety, low priority brand-building and foggy messaging are the leading brand reach amplification challenges faced by B2B marketers, according to recently-released survey data of interest to digital marketers. MarketingProfs ‘You get 2 seconds to engage consumers online’: Mars neuroscientist sharesRead More

Free Webinar | August 27: Content Marketing Secrets for Every Social Media Platform

Learn about the best types of content you can use to get the most traction out of each social media network and grow your audiences. Free Book Preview Ultimate Guide to Social Media Marketing This book takes readers through a 360-degree perspective of social media marketing in businesses. August 20,Read More

Content and Content Marketing Are Not the Same. Here’s How to Frame the Top 11 Content Formats.

August 20, 2020 8 min read Opinions expressed by Entrepreneur contributors are their own. On the internet, content is anything that expresses thoughts, information or experiences through written, visual, or audio form. This article is content. The 95 million photos uploaded to Instagram today are content. The 500 hours’ worth ofRead More

7 B2B Content Marketing Tactics For Long Term Success

I have an important question for you: Athlete A runs a marathon in under 3 hours. Athlete B runs a 40-yard dash in under 5 seconds. Which athlete is more impressive to you? Athlete A can run the distance, but Athlete B is explosive. ? via GIPHY If you’re anythingRead More

Easy Tips for Building a Powerful Email List

August 19, 2020 8 min read Opinions expressed by Entrepreneur contributors are their own. This article was written by Alex Sixt, an Entrepreneur NEXT powered by Assemble expert. If you are looking to take the NEXT step in your business then we encourage you to check out Entrepreneur NEXT powered by Assemble. EmailRead More

Scale Your Business by Adding Systems

Subscribe: Apple Podcasts | Android | Marketing Podcast with David Jenyns In this episode of the Duct Tape Marketing Podcast, I interview David Jenyns author of SYSTEMology. After working in his own business (Melbourne SEO & Video) for more than 10 years and being trapped in the day-to-day operations, David Jenyns hadRead More

Utilize Chatbots for any Purpose with This Custom Platform

Find out why more than 3 million users trust Botsify. Free Book Preview Ultimate Guide to Social Media Marketing This book takes readers through a 360-degree perspective of social media marketing in businesses. August 19, 2020 2 min read Disclosure: Our goal is to feature products and services that weRead More