6 New Rules for B2B Marketing in the COVID-19 Era
I was supposed to go to an Alanis Morissette concert this July. When the pandemic hit hard in March, I wasn’t ready to cancel my ticket yet. Surely, surely we would have it sorted in time for an outdoor concert four months from now. I held out hope. Then, inRead More
Start Learning SEO and Social Media Marketing for $30
Grab this bundle while it’s on sale today. Free Book Preview No BS Guide to Direct Response Social Media Marketing The ultimate guide to – producing measurable, monetizable results with social media marketing. August 3, 2020 2 min read Disclosure: Our goal is to feature products and services that weRead More
20 B2B Influencer Marketing Pros to Follow from Top Brands
Recently we published the 2020 State of B2B Influencer Marketing report after surveying hundreds of B2B marketers about their experiences, best practices, tools, budgets and plans for the future. In an environment where B2B marketing is decidedly digital and marketers are hard pressed to squeeze more productivity out of fewerRead More
5 Tips for Crowdfunding During the Pandemic
Both Kickstarter and Indiegogo report people are continuing to support fundraising projects. Here’s how to adjust your funding strategy for the times. Free Book Preview No BS Guide to Direct Response Social Media Marketing The ultimate guide to – producing measurable, monetizable results with social media marketing. August 3, 2020Read More
5 Product Marketing Strategies to Get Costumers to Take Action
Balance obeying the data and knowing when to take risks. August 2, 2020 5 min read Opinions expressed by Entrepreneur contributors are their own. When it comes to product marketing strategy, brand loyalty has a significant impact on individual purchasing decisions, but ultimately it is the products that create anRead More
This Email Marketing Tool Can Increase Your Engagement Without Increasing Costs
A lifetime subscription to Kirim Email is just $40. Free Book Preview No BS Guide to Direct Response Social Media Marketing The ultimate guide to – producing measurable, monetizable results with social media marketing. August 1, 2020 2 min read Disclosure: Our goal is to feature products and services thatRead More
B2B Marketing News: How B2B Events Are Changing, Consumers Switch Brands During Pandemic, & New B2B Micro-Segmentation Data
Study: Most Americans Permanently Changing Brands During Pandemic45 percent of U.S. consumers have switched at least one brand preference during the global heath crisis, and some 62 percent believe that their brand change will become permanent — two of several items of interest to digital marketers in recently-released survey data.Read More
Make This Pandemic the Reason You Publish Your First Video
July 30, 2020 7 min read Opinions expressed by Entrepreneur contributors are their own. The pandemic has had devastating effects worldwide. You know this. I know this. We all know this. It has affected every area of life for billions of people and, for many of us, doesn’t seem to beRead More
The Top Four Mistakes Beginners Make With Their First Facebook Ad Campaign
July 30, 2020 6 min read Opinions expressed by Entrepreneur contributors are their own. If you haven’t yet started Facebook ads, it’s high time you do. Recent statistics from Hootsuite show that the average Facebook user clicks on 11 ads per month. Although many believe Facebook is on the declineRead More
Simplify and Unify Your Marketing Strategy With This $20 Tool
Automate email, SMS, and more with ease with mPonics. Free Book Preview No BS Guide to Direct Response Social Media Marketing The ultimate guide to – producing measurable, monetizable results with social media marketing. July 30, 2020 2 min read Disclosure: Our goal is to feature products and services thatRead More