John Jantsch appears on School for Startups Radio with host Jim Beach to discuss his latest book, The Self-Reliant Entrepreneur. This book is unlike most others that are written for entrepreneurs. Rather than creating a book that needs to be read cover-to-cover (and inevitably ends up in the growing stackRead More

Marketing Podcast with Joel GoldbergPodcast Transcript On this episode of the Duct Tape Marketing Podcast, I visit with keynote speaker, leadership expert, and long-time Kansas City broadcaster Joel Goldberg. Goldberg has been a professional broadcaster for 25 years, and has been on the broadcast team with the Kansas City RoyalsRead More

Back to Podcast John Jantsch: This episode of the Duct Tape Marketing Podcast is brought to you by Zephyr CMS. It’s a modern cloud based CMS system that’s licensed only to agencies. You can find them at zephyrcms.com, more about this later in the show. John Jantsch: Hello and welcomeRead More

You put a lot of effort into driving consumers to your website. Your site is where the magic happens—people get to learn more about your business and purchase your goods or services. But what happens when someone goes to your website but doesn’t become a customer? This happens a lot.Read More

Trust is the linchpin of modern marketing. It plays a crucial role in every vertical, industry, or niche. But nowhere is trust a more essential crux than in health care, where the personal stakes are immense. “We’re in an industry where, you know, it’s serious,” says Emily Thompson in herRead More

John Jantsch appears on Conversations with host Dan Skinner on Kansas Public Radio to discuss his lastest book, The Self-Reliant Entrepreneur. Jantsch is a marketing expert who founded his own firm three decades ago. While he’s written five other books that serve as marketing how-tos, this book is instead aRead More

January 20, 2020 7 min read This story originally appeared on PR Daily On its face, it seems somehow glib to try to draw practical lessons from Martin Luther King, Jr.’s “I Have a Dream” speech, delivered on the steps of the Lincoln Memorial, Aug. 28, 1963. This speech transcendedRead More

John Jantsch appears on the MarTech Podcast to discuss his entrepreneurial journey, life as a marketer, and his latest book, The Self-Reliant Entrepreneur. Jantsch has been in the world of marketing his entire adult life and founded his own firm, Jantsch Communications (which later morphed into Duct Tape Marketing) someRead More

It’s time to move beyond mere product recommendations. January 20, 2020 4 min read Opinions expressed by Entrepreneur contributors are their own. Personalization is nothing new in the world of e-commerce. Consumers are now expecting personalized shopping experiences from all online stores. In fact, according to a RedPoint Global surveyRead More

Discover what it takes to create an omnichannel digital marketing strategy. January 20, 2020 1 min read Disclosure: Our goal is to feature products and services that we think you’ll find interesting and useful. If you purchase them, Entrepreneur may get a small share of the revenue from the saleRead More