Transcript of How to Think About Hustle

Back to Podcast John Jantsch: Hey, this episode of the Duct Tape Marketing Podcast is brought to you by Rev.com. We do all of our transcriptions here on the Duct Tape Marketing Podcast using Rev.com, and I’m going to give you a special offer in just a bit. John Jantsch:Read More

How to Think About Hustle

Marketing Podcast with Neil PatelPodcast Transcript The word hustle sometimes gets a bad wrap. In days of old, it conjured up thoughts of getting hustled, as in a scam. Even today, its meaning can get lost in a work-all-day-and-night, Gary V kind of hustle. But I think there’s a middle ground—moreRead More

How an Amazon Store Can Increase Shopper Engagement

May 29, 2019 5 min read Opinions expressed by Entrepreneur contributors are their own. The following excerpt is from Timothy P. Seward’s book Ultimate Guide to Amazon Advertising. Buy it now from Amazon | Barnes & Noble | IndieBound Building an Amazon Store helps drive shopper engagement with a customizedRead More

Is Your Brand Tailoring Messages or Stalking Consumers?

Personalized marketing is all the rage, but how can you walk the line between creepy and on point? The answer lies in context, input and choosing the right channel. May 29, 2019 6 min read Opinions expressed by Entrepreneur contributors are their own. Say a colleague passed away. You readRead More

B2B Content Not Making an Impact? Try These 7 Underutilized Promotion Channels

Creating great content requires considerable investment, in terms of time, effort, and money. Knowing this, it’s crazy how often I see marketers and brands fail to follow through by promoting their content to the fullest and maximizing its targeted exposure. It literally makes me sad. I’m tearing up as IRead More

Transcript of How to Give Your Content CPR

Back to Podcast John Jantsch: Choosing the right domain name is critical to ensuring the success of your small business, but it’s gotten a little harder. Now you can choose a .us domain to help your business stand out. Reserve your .us web address today. Go to launchwith.us, and useRead More

How to Give Your Content CPR

Markeing Podcast with Laura BelgrayPodcast Transcript There are at least 2,193 ways to make your content better and the best copywriters know them all. However, there are just three things that every marketer must master to dramatically improve their copy. Your web pages, brochures, and emails must have Clarity, Personality, andRead More

Is Organic Social Media Marketing a Thing of the Past?

The world of social media is constantly changing and evolving. What was an effective marketing strategy two years ago would not garner nearly the same level of success today, and in the past year we’ve seen marketers make a major push towards paid social media. According to a survey fromRead More

‘If You Don’t Stand for Something, You Seem to Go Away Fairly Quickly,’ Says the Founder of The Gluten Free Bar

Marshall Rader and his brother encountered plenty of naysayers for their business. They proved them wrong. May 28, 2019 4 min read Marshall Rader had been urged to change the name of his business since its founding. In 2010, the Chicago resident started The GFB: Gluten Free Bar with hisRead More

Sowing the Seeds of Success: 3 Elements of Strong B2B Influencer Relationships

We’ve said it before and we’ll say it again: Effective B2B influencer marketing is rooted in building lasting relationships. The premise is simple: When brands invest time, effort, care, and money (when it makes sense) to cultivate partnerships rather than one-time or “on-my-terms” engagements, industry influencers and experts are farRead More