Fortifying Profits: Strategies to Shield Your Business from Embezzlement

In this episode of the Duct Tape Marketing Podcast, I interviewed Todd Rammler, president and founder of Michigan CFO Associates. A firm offering outsourced Chief Financial Officer services to small-business owners. With his extensive experience in financial management, Todd is a leading expert in implementing strategies to protect small businessesRead More

Create Content ‘100x Faster’ for Your Business for Just $19.97 for Life Through November 16

Disclosure: Our goal is to feature products and services that we think you’ll find interesting and useful. If you purchase them, Entrepreneur may get a small share of the revenue from the sale from our commerce partners. As an entrepreneur, you’re probably wearing a whole lot of hats. In fact,Read More

The 90-Day CMO and Cross-Channel Acquisition Strategies That Scale

The Duct Tape Marketing Podcast with John Janstch In this episode of the Duct Tape Marketing Podcast, I interviewed Ryan Stewart, a prominent fractional marketing officer (CMO) and a seasoned expert in the world of multi-channel marketing strategy. With over a decade of experience in his toolkit, he specializes inRead More

12+ Top 2024 B2B Influencer Marketing Predictions From Industry Experts

What does the future of B2B influence look like, and how will top global brands succeed with B2B influencer marketing in 2024 and beyond? With the recent launch of our all-new 39-page 2023 B2B Influencer Marketing Report, there’s no better time to put these questions to some of the topRead More

How to Set the Price of Your Book to Maximize Royalties

Opinions expressed by Entrepreneur contributors are their own. Determining the optimal price for your book is one of the most important decisions you’ll make as an author. The price point you land on impacts everything from your royalty earnings to your book’s positioning and sales. Price too high, and youRead More

The Soda Industry Changed Forever — Thanks to This CEO’s Approach to Gen Z

As part of your Entrepreneur+ subscription, we look for opportunities to bring today’s most innovative CEOs, celebrities, and successful entrepreneurs directly to you. Ben Goodwin and his work on OLIPOP is a prime example of building a brand that actually excites consumers. If you are not yet a subscriber, clickRead More

Why Your Virtual Presence Is More Important Than Ever

Think back to the last few meetings you had: Were they online or in-person? These days, meeting and interacting in-person with coworkers has become a nice-to-have, and virtual has become our norm. Because of this, our professional presence — and in particular, our presence in a virtual setting — has becomeRead More

Visionary Execs at Whole Foods, Slack, Google, Amazon and More Share Their 2024 Predictions

Anyone running a business has thought: It would be nice to see into the future. The coming year is particularly rife with unknowns, induced by tightening economic conditions, climate change, and lightening-fast evolution in the realm of generative artifical intelligence. But the second-best thing to a crystal ball is aRead More

Celebritizing Vs. Celebrating Entrepreneurs: Preserving Authenticity In A Personal Brand-Obsessed World

Opinions expressed by Entrepreneur contributors are their own. You’re reading Entrepreneur Middle East, an international franchise of Entrepreneur Media. A genuine identity requires no announcement. But the moment one feels compelled to proclaim their personal brand, they risk losing the very essence of authenticity that underpins their credibility and appeal.Read More

Free Webinar | December 6: 5 Game-Changing Digital Marketing Trends to Watch for 2024

In a rapidly evolving digital landscape, entrepreneurs must adapt to new trends to enhance their businesses and connect effectively with their target audiences. On December 6th at 3 PM ET join our exclusive webinar, “5 Game-Changing Digital Marketing Trends to Watch for 2024”, led by marketing expert, Bianca B. King.Read More