Elevate B2B Marketing News: More B2B Buyers Using Social, & Rising Numbers Turn To Influencers

Microsoft Unveils New Mobile-First Experiences For Bing & EdgeMicrosoft has brought an array of new features such as Skype integration to its mobile Bing search and Edge web browser apps, including integrated social media sharing options, new ways to draft AI-assisted text, better multiple language support, and new AI-rich SwiftKeyRead More

8 Ways I Grew My Company’s YouTube From Inactive to 1 Million Subscribers — and Counting

Opinions expressed by Entrepreneur contributors are their own. I suspect a lot of people, entrepreneurs or not, started out on YouTube like I did: with a channel thatstayed relatively inactive. Now my company recently surpassed 1 million subscribers since I started — still a bit unsure of what I wasRead More

How To Maximize The Power Of Newsletters

Marketing Podcast with Russell Henneberry In this episode of the Duct Tape Marketing Podcast, I interview Russell Heneberry. He is a renowned digital marketing expert, digital marketing consultant, speaker, and co-author of Digital Marketing for Dummies.  He’s the Founder of theCLIKK, an email newsletter about digital marketing. Russ also consultsRead More

How Sustainability is Revolutionizing Branding and Corporate Identity

Opinions expressed by Entrepreneur contributors are their own. Changing weather patterns, disruptive floods and unprecedented forest fires have all dominated headlines over the past few years. Combined with continued warnings about the detrimental effects of climate change overall, these events have raised consumer awareness of the impact daily purchases haveRead More

4 Easy Ways to Improve Your Customers’ Online Shopping Experience

Opinions expressed by Entrepreneur contributors are their own. With the advent and popularity of online shopping, the retail industry has continued to show exceptional growth in the coming years. In fact, total retail sales are projected to amount to $7.9 trillion in 2026. Stepping into a retail store, you areRead More

Why Local Media is the Secret to Getting Free PR

Opinions expressed by Entrepreneur contributors are their own. Living in Las Vegas means I live and work where there are over 24,000 events, conventions and trade shows (bringing in 6.5 million attendees) annually. Having worked with many companies who attend, display or speak at these events, there’s one thing IRead More

Boost Your Business’s Online Presence By Leveraging These Web3 Marketing Trends and Tactics

Opinions expressed by Entrepreneur contributors are their own. The world of marketing is undergoing a paradigm shift with the rise of Web3 technologies. This decentralized internet model, characterized by blockchain-based platforms, decentralized applications (dApps) and a strong focus on user privacy, has paved the way for innovative marketing strategies thatRead More

Redefining Success In Sales With The Unsold Mindset

Marketing Podcast with Garrett Brown and Colin Coggings In this episode of the Duct Tape Marketing Podcast, I interview Garrett Brown and Colin Coggins. They are longtime sales leaders, practitioners, and professors of Entrepreneurship at the University of Southern California’s Marshall School of Business. Also, they are investors, startup advisors,Read More

6 Tips to Use TikTok Like a Pro and Boost Your Business

Opinions expressed by Entrepreneur contributors are their own. Do you still think TikTok is just a platform for Gen Z to dance to the latest trends? Think again. With over 1 billion monthly active users, TikTok is a great way for your business to reach new audiences. From showcasing yourRead More

Oscar Mayer Is Changing the Name of Its Iconic Wienermobile

By now we know that customers of food products become enraged when companies tinker with beloved mascots and imaginary characters (M&Ms, we’re looking at you) so we can only imagine the fury that is about to be unleashed once enough people find out the latest big change to a century-oldRead More