What is Search Intent and Why Is It Fundamental to SEO?
When you googled “what is search intent,” you had the informational intention to seek out an answer to your question and learn more about a topic you’ve been hearing about. As you can see, we understood that intent and wrote this blog post to answer your question. In other words:Read More
Tired of Customers Abandoning Their Online Shopping Carts? Here are 7 Foolproof Strategies to Improve the Checkout Experience
Opinions expressed by Entrepreneur contributors are their own. Many people like to browse online stores, add items to their cart and then transition to other sites, leaving their items behind. You can decrease cart abandonment rates in your online store by making the customer checkout experience seamless. The checkout processRead More
How to Make Your Higher Education Institution More Appealing to Prospective Students
Opinions expressed by Entrepreneur contributors are their own. Since peaking in 2010, college enrollment has steadily declined each year. The period between spring 2020 and spring 2022 saw some of the sharpest declines yet, with a 7% decline in enrollment — a loss of roughly 1.3 million students. For manyRead More
The 4 Marketing Strategies Your Shopify Store Needs to Drive Traffic
Opinions expressed by Entrepreneur contributors are their own. After taking the leap into the ecommerce world and launching your Shopify store, you’re probably looking for ways to attract new customers. Even with a great design and solid product offering, standing out in a crowded market can be challenging. Fortunately, youRead More
Want Better Ranking Business Content? Start Gearing Your Links for Google
Opinions expressed by Entrepreneur contributors are their own. When it comes to getting your business to succeed online, SEO (search engine optimization) is everything — but link building can often fall through the cracks when it comes to website optimization. Adding hyperlinks to your website is one of the manyRead More
How This Newsletter Writer Got More Than 300,000 Subscribers, and Now Makes “Significantly More” Than He Did At His Day Job
Image Credit: Courtesy of Lenny Rachitsky Lenny Rachitsky has more than 325,000 newsletter subscribers. He says he makes “significantly more” money from it than he once did as a product lead at Airbnb. “It’s a wild number that I never imagined,” he says. “I highly suggest exploring this path ifRead More
5 Steps to Building Authentic Relationships with Influencers
Has there ever been a time when you were trying to work with an influencer, but found it challenging to get their attention? Having your emails go unanswered and being left unread on LinkedIn is a silent form of rejection we’ve all encountered at some point in time — it’sRead More
Weekend Favs March 11
My weekend blog post routine includes posting links to a handful of tools or great content I ran across during the week. I don’t go into depth about the finds, but I encourage you to check them out if they sound interesting. The photo in the post is a favoriteRead More
5 Proven Tips to Better Understand Your Audience and Drive Sales
Opinions expressed by Entrepreneur contributors are their own. How well do you know your audience? It’s a question that every entrepreneur must carefully consider if they wish to make their products or services appealing to potential customers. The better you know your audience, the easier it will be to speakRead More
Unveiling The Mystery Of Effective Selling
Marketing Podcast with David Newman In this episode of the Duct Tape Marketing Podcast, I interview David Newman. He’s the founder of the Do It! MBA mentoring program and the host of The Selling Show, a top-rated business podcast. He is the author of the business bestseller Do It! Marketing, and hisRead More
