Starting a Video Marketing Strategy Is Easy with Filmora

Disclosure: Our goal is to feature products and services that we think you’ll find interesting and useful. If you purchase them, Entrepreneur may get a small share of the revenue from the sale from our commerce partners. The digital world has tilted to video. And no, we’re not just talkingRead More

3 Ways to Attract the Customers You Deserve

Opinions expressed by Entrepreneur contributors are their own. If you’ve yet to read 2020’s, The Connector Effect by Dr. Ivan Misner, Graham Weihmiller and Robert Skrob (or the current podcast it spawned), below is a crash course on all that these networking gurus preach when it comes to corralling theRead More

3 Leadership Lessons From the Exclusive Creativity School That ‘Packs 5 Years of Learning Into 5 Days’

What does it take to be a real leader? It’s a question that can be as confusing as it is exciting to explore, and it’s an essential one too: We all know that leaders can make or break a company’s long-term growth and success. Being a strong leader requires youRead More

The Evolution Of The Podcast

Marketing Podcast with Todd Cochrane In this episode of the Duct Tape Marketing Podcast, I interview Todd Cochrane. Todd is the CEO of Blubrry Podcasting – a podcast media company that represents 105,000 Audio and Video podcasters in which his company provides advertising opportunities, media distribution/hosting, podcast media statistics, andRead More

Why Strategy Before Tactics Is So Important

About the show: The Agency Spark Podcast, hosted by Sara Nay, is a collection of short-form interviews from thought leaders in the marketing consultancy and agency space. Each episode focuses on a single topic with actionable insights you can apply today. Check out the new Spark Lab Consulting website here!Read More

How Do You Get People Excited About a Project That Doesn’t Exist?

“In advertising, most often you are creating an ad around a product that’s already in stores,” says Liz O’Connor, a producer at advertising powerhouse McCann New York. “But with True Name by Mastercard, the card didn’t exist.” This was the challenge faced by O’Connor and the creative team behind Mastercard’sRead More

Need PR Wins? Think Into the Future First

Opinions expressed by Entrepreneur contributors are their own. In the mind of nearly every business owner, there comes a time when they think something along the lines of, “my business could use some PR help.” It dawns on people at different times. Sometimes before the launch of a new startup,Read More

Getting The Most Value Out Of Your Brand Identity Design

Opinions expressed by Entrepreneur contributors are their own. Branding is one of the most important factors in startup success, but if handled incorrectly, it can be pointless. Worse, poor identity design could end up being an unexpected roadblock to the overall success of your business. Here’s how return on investmentRead More

8 Tips for B2B Marketers with ADHD to Elevate the Writing Process

When you search for “jobs for people with ADHD,” nearly every list will have at least one iteration of “writer.” And, if you have ADHD and are reading this blog post, it’s probably pretty easy to understand why. Especially in B2B copywriting, the high demand for blog posts, landing pages,Read More

Handwritten Thank You Notes Matter More Than Ever. Here’s Why.

Opinions expressed by Entrepreneur contributors are their own. If there is one perennially-true statement about the business world, it’s this: Successful companies are built on solid relationships, including your employees, vendors and — most critically — your customers. The degree to which you build strong, positive relationships correlates directly toRead More