Your Business Has a Design Problem. An Architect-Turned-Founder Explains How to Fix It
Opinions expressed by Entrepreneur contributors are their own. Listen to this post Key Takeaways Build around a real customer frustration, and make sure your business works and is easy to understand before you polish how it looks. Use constraints to sharpen your priorities, remove confusion from every step of theRead More
Alphabet Just Lost $500 Billion in One Day — Here’s Why Wall Street Is Spooked
Listen to this post If you Google “What was Google’s worst day ever?” the answer is now October 29. Shares of parent company Alphabet plunged, erasing roughly $500 billion in market value, according to The Wall Street Journal. The drop pulled the whole Nasdaq down with it and made investorsRead More
As Fundraising Gets Tougher, Tech Startups Need to Rethink Their Marketing. Here’s Where to Start.
Opinions expressed by Entrepreneur contributors are their own. Listen to this post Key Takeaways Invest in human-led branding, messaging and positioning to stand out to customers and investors rather than relying on generic AI-generated content. Define your ideal customer profile, map the customer journey, and establish strong lead-management systems toRead More
Why Expertise Alone Isn’t Enough to Earn You Media Coverage
Opinions expressed by Entrepreneur contributors are their own. Key Takeaways Media outlets want experts who address their audiences’ questions and challenges, not just professionals who talk about their work or qualifications. There’s more than one kind of media coverage. Expert commentary, trend-driven stories and podcast appearances can establish credibility andRead More
Your Website Redesign Might Be Solving the Wrong Problem. Here’s the Step Many Teams Skip.
Opinions expressed by Entrepreneur contributors are their own. Listen to this post Key Takeaways Start with a clear plan about what should change for the customer. Business goals and metrics alone do not define the design problem. Features and technology should support the intended customer outcome, not drive it. TestRead More
‘Evil Dead’ Icon Bruce Campbell: How to Bootstrap Your Indie Passion Project
Listen to this post If you were a film geek in the ’80s and ’90s like me, Bruce Campbell’s face and voice are permanently etched into your brain. He’s the legendary actor behind Ash in the Evil Dead films, the star of Burn Notice and Bubba Ho-Tep, and the authorRead More
3 High-Impact Steps Small Businesses Can Take to Deliver Benefits Their Employees Truly Value
Opinions expressed by Entrepreneur contributors are their own. Listen to this post Key Takeaways Match employee demands with scalable solutions. Consider accessible financial education, debt assistance and working with benefits providers that personalize retirement income strategies. Ease rising cost-of-living pressures with annual salary increases and hybrid work arrangements. Identify underusedRead More
5 Rules for Building a Product From Your Own Order Data
Opinions expressed by Entrepreneur contributors are their own. Listen to this post Key Takeaways Ranking the order history first beats brainstorming, because real purchases reveal demand that meetings can’t. Cap your own judgment calls in advance, or the result drifts back toward your taste. Most product ideas start in aRead More
Is Wendy’s About to Go Private? Nelson Peltz Just Made a $1.4 Billion Offer.
Listen to this post Wendy’s might be saying bye-bye to Wall Street. Activist investor Nelson Peltz is leading a group that has offered about $1.4 billion to take Wendy’s private, according to The Wall Street Journal. The $7.35-per-share cash bid is a roughly 20% premium, and shares rose about 15%Read More
You Can’t Declare a Culture Into Existence. You Have to Build One
Opinions expressed by Entrepreneur contributors are their own. Listen to this post Key Takeaways Culture is what people repeatedly do, so it has to be translated into mindsets and observable behaviors. “Listen and learn” fails without answers to who decides, who has the burden of proof, and what happens toRead More
