“Perhaps more than any other art form, comedy cannot exist for its own sake,” according to comedian Andrew Orvedahl in an essay published a few years back. “Comedy requires a bond between performer and audience. And if either ingredient sucks, comedy doesn’t happen.” He’s right, but we could swap inRead More

Learn how to write copy that sells and watch the money roll in. August 10, 2019 1 min read Disclosure: Our goal is to feature products and services that we think you’ll find interesting and useful. If you purchase them, Entrepreneur may get a small share of the revenue fromRead More

My weekend blog post routine includes posting links to a handful of tools or great content I ran across during the week. I don’t go into depth about the finds, but encourage you to check them out if they sound interesting. The photo in the post is a favorite for theRead More

2018 B2B Video Completion Rates and Other BenchmarksBusiness videos four minutes or shorter saw the highest completion rates — between between 50 – 68 percent — while those over 20 minutes saw the lowest, around 25 percent, just some of the research of interest to digital marketers in newly-released B2BRead More

Find your brand name in the top Google results with these strategies. August 8, 2019 2 min read Opinions expressed by Entrepreneur contributors are their own. In this video, Entrepreneur Network partner Eric Siu offers a few tips on how to make your website rank on Google. Focus on both the designRead More

Follow these guidelines to make the smart choice and get the most out of it. August 8, 2019 5 min read Opinions expressed by Entrepreneur contributors are their own. Some entrepreneurs think that getting a book published or self-published will magically become the calling card that gets them more business. Others know that callingRead More

A break with the past can be just what the doctor ordered. August 8, 2019 6 min read Opinions expressed by Entrepreneur contributors are their own. So, it’s time to rebrand. Maybe you’ve outgrown your name or decided it lacks strength, pivoted to a new business model or even received aRead More

Back to Podcast John Jantsch: This episode of the Duct Tape Marketing Podcast is brought to you by Opteo. That’s O-P-T-E-O, dot com, slash ducttape. And if you go to that link, you’re going to find out how you can get a six week extended trial of this Google AdsRead More

Marketing Podcast with Scott AyresPodcast Transcript Today’s guest on the Duct Tape Marketing Podcast is Scott Ayres, content scientist with AgoraPulse’s Social Media Lab. Ayres and the team at the lab are testing every question a marketer has ever had about social media. Things like, “Should Instagram hashtags go inRead More

My first interaction with John Jantsch was in April of 2016 at the annual Social Media Marketing World conference in San Diego, CA. I had just begun my digital marketing consulting business a few months prior and, to be honest, hadn’t read his popular book Duct Tape Marketing nor didRead More