LinkedIn’s List of 24 B2B Marketers You Need to Know
In honor of it’s fifth anniversary, LinkedIn has released a revamped edition of The Sophisticated Marketer’s Guide to LinkedIn. The eBook features a powerful array of digital marketing smarties, each who shared their insights and practical advice on how to get the most out of LinkedIn—from optimizing your profile to expandingRead More
Weekend Favs April 13
My weekend blog post routine includes posting links to a handful of tools or great content I ran across during the week. I don’t go into depth about the finds, but encourage you to check them out if they sound interesting. The photo in the post is a favorite for theRead More
Digital Marketing News: B2B’s AI Questions, Marketers Struggle with Personalization, Nielsen’s Neuroscience, & Brands Try Twitch
Corporate America can’t afford to ignore Gen ZU.S. Gen Z members tend to spend their money with businesses that align with their values, respond positively to autonomous sensory meridian response (ASMR) advertising, and prefer online subscription and customization, according to new research survey data of interest to digital marketers. BNNRead More
5 Essential Questions to Guide Your B2B Influencer Marketing Strategy
Greetings friend! If you’re here, I assume it’s for one of three reasons: You’re interested in the concept of influencer marketing and want to identify if it’s a fit for your B2B brand. You’re dabbling in influencer marketing and are looking for ways to formalize your strategy. You fell downRead More
Transcript of How Giving Back Can Create Business Success
Back to Podcast This transcript is sponsored by our transcript partner – Rev – Get $10 off your first order John Jantsch: Hello and welcome to another episode of the Duct Tape Marketing Podcast. This is John Jantsch. My guest today is Sam Ashdown. She’s a UK based property marketingRead More
How Giving Back Can Create Business Success
Marketing Podcast with Sam AshdownPodcast Transcript Today on the podcast I speak with real estate and marketing expert Sam Ashdown. Ashdown has built three successful real estate businesses: as a consultant to real estate agents; a consultant to home sellers, called HomeTruths; and a real estate agent, with her companyRead More
20 Podcasts To Elevate Your B2B Marketing
Gaining insight, advice, and new perspectives from top B2B marketing industry leaders is an incredible way to help scale your marketing skills and efforts to new heights. And podcasts, which are exploding in availability and popularity, can be a fantastic medium for getting access to those talented and seasoned industryRead More
Transcript of Tapping Into Existing Connections to Network Smarter
Back to Podcast This transcript is sponsored by our transcript partner – Rev – Get $10 off your first order John Jantsch: This episode of the Duct Tape Marketing podcast is brought to you by AXA Equitable Life. That’s axa.com. Advice, retirement and life insurance. Hello and welcome to anotherRead More
Tapping Into Existing Connections to Network Smarter
Marketing Podcast with David BurkusPodcast Transcript Today’s podcast guest is best-selling author, speaker, and professor David Burkus. Burkus is an expert on leadership; he teaches leadership and innovation at Oral Roberts University and has delivered keynote speeches and workshops for a variety of organizations, including Google, Microsoft, and the U.S.Read More
5 Ways to Save Time on Content Creation
Content creation, when done correctly, takes time. But you’re a busy entrepreneur with a lot on your plate. Surely, there is a way to get more efficient about the content creation process. The good news is: there is! There are ways to streamline the process and save time, while stillRead More
