The Duct Tape Marketing Podcast with Andrew C.M. Cooper

In this episode of the Duct Tape Marketing Podcast, I interviewed: Andrew C. M. Cooper, author of ‘The Ethical Imperative: Leading with Consciousness to Shape the Future of Business,’.

We discuss the importance of ethical leadership and the impact of the pandemic on business practices. He emphasizes the need for companies to care about their employees and the issues that their employees care about. Andrew Cooper also explores the concept of turning in business and the cyclical nature of societal challenges. He suggests that companies should authentically align their actions with their values and navigate the balance between doing the right thing and the potential cost. Cooper also discusses virtual and mixed reality’s educational potential in understanding complex societal issues.

Key Takeaways

Chapters

• [00:00] Introduction: Andrew C. M. Cooper and ‘The Ethical Imperative’
• [02:32] Leading with Consciousness: The Ethical Imperative
• [05:17] The Impact of the Pandemic on Business Practices
• [10:12] Navigating the Balance: Doing the Right Thing vs. Cost
• [17:27] Exploring Complex Societal Issues through Virtual Reality
• [20:36] Conclusion: Connect with Andrew C. M. Cooper

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This episode of The Duct Tape Marketing Podcast is brought to you by:

Oracle

Nobody does data better than Oracle. Train your AI models at twice the speed and less than half of the cost of other clouds. If you want to do more and spend less, take a free test drive at oracle.com/ducttape

Wix

work in sync with your team all on one canvas, reuse templates, widgets and sections across sites. Create a client kit for seamless handovers and leverage best in class SEO defaults across all your Wix sites.

Andrew C.M. Cooper, Oracle, Wix