Toys ‘R’ Us Is Opening 120 Stores by Thanksgiving. Here’s Why Some Toymakers Are Nervous.

Listen to this post Toys “R” Us is racing to open 120 new stores by Thanksgiving, but some of the toymakers it needs to stock its shelves aren’t eager to play along, the New York Post reports. Go! Retail Group, which runs the stores under license from brand owner WHPRead More

McDonald’s Says There’s Such a Thing as a Bad Big Mac. Now It’s Training 2 Million Workers to Taste the Difference.

Listen to this post Not every Big Mac is created equal. McDonald’s is now asking its workers to taste bad Big Macs so they can tell the difference. The fast-food giant is rolling out the largest training effort in its history, coaching all 2 million of its restaurant workers worldwideRead More

David Ellison’s Skydance Is Giving Employees a Choice: Come Into the Office 5 Days a Week or Take a Buyout

Paramount and Warner Bros. employees who aren’t ready to give up working in their sweats from home now have a big choice to make. Staffers across Skydance, the company newly formed by the merger of Paramount and Warner Bros. Discovery, were told this week that they’ll soon have to workRead More

KIND Snacks Founder Daniel Lubetzky Invests $62 Million — In a Nasal Strip Company

Key Takeaways This investment in Intake Breathing is the largest-ever from Lubetzky’s investment fund.Intake wants to reframe nasal strips from an occasional congestion remedy into a daily health and wellness habit.This represents a powerful opportunity for entrepreneurs, who can identify and expand underdeveloped markets. Intake wants to reframe nasal stripsRead More

We Turned Local Expertise Into Decision Content and Generated 818K Impressions. Here’s the Framework.

Opinions expressed by Entrepreneur contributors are their own. Listen to this post Key Takeaways Your audience isn’t opening social media for a lecture. They’re looking for signals — buy now or wait, hire the specialist or DIY it, follow the conventional wisdom or trust the contrarian take. Expert content saysRead More

I Started My Business With an $8,000 Credit Card. Here’s Why I Did the Grunt Work Myself.

Opinions expressed by Entrepreneur contributors are their own. Listen to this post Key Takeaways When I launched my business with an $8,000 credit card, I couldn’t afford a team. Instead, I packed boxes, handled customer service and learned the company from the ground up. Doing the work myself taught meRead More

When Sticking to the Plan Becomes an Entrepreneur’s Biggest Mistake

Opinions expressed by Entrepreneur contributors are their own. Listen to this post Key Takeaways A business plan can provide direction, but when market conditions or regulations change, sticking to it at all costs can put growth at risk. Changing a plan doesn’t mean giving up on the goal. It mightRead More

Brand Awareness Isn’t the Goal — It’s the Starting Line. Here’s How to Turn Attention Into Advocacy.

Opinions expressed by Entrepreneur contributors are their own. Key Takeaways Brand success isn’t just about being seen; it’s about creating emotional connections that move people from recognition to alignment and ultimately advocacy. Every customer interaction can strengthen trust and belonging or damage the relationship. Consistent, meaningful experiences encourage customers toRead More

Spending More on Marketing, But Getting Fewer Customers? Here’s What You’re Overlooking.

Opinions expressed by Entrepreneur contributors are their own. Listen to this post Key Takeaways More marketing doesn’t always mean more customers. Businesses often lose revenue through poor targeting, unclear positioning, missed leads and weak conversion processes. Distinguish visibility from buying intent, make your value proposition easier to understand, audit theRead More

‘Slop’ Was the Word of the Year. Don’t Let It Describe Your Brand.

Opinions expressed by Entrepreneur contributors are their own. Listen to this post Key Takeaways A flat, AI-generated talking head can earn a view without ever earning trust. Faking a customer or owner can cost far more than a film crew, and you may not even own the result. Give everyRead More