SEO Isn’t Dead: The New Rules of Search in 2025

Why the smartest marketers are ditching outdated SEO tactics—and what to do instead. Table of Contents The Myth of “SEO Is Dead” Let’s get this out of the way: SEO isn’t dead. But old-school SEO? The keyword-stuffing, rank-chasing, guest-post-spamming kind? Yeah, that’s buried. Google has moved on. Your audience hasRead More

Weekend Favs April 12th

My weekend blog post routine includes posting links to a handful of tools or great content I ran across during the week. Teamfluence is a B2B social selling platform designed to enhance LinkedIn-based sales strategies. PhantomBuster offers automation tools to extract data and automate actions across various platforms, aiding inRead More

Bridging the Courage Gap in Your Business

The Duct Tape Marketing Podcast with Margie Warrell In this episode of the Duct Tape Marketing Podcast, I interviewed Dr. Margie Warrell, bestselling author, leadership coach, and global authority on courage and risk-taking. We unpacked the core ideas from her latest book The Courage Gap: Five Steps to Braver Action—aRead More

Choosing the Right Marketing Practice Growth Program: A Clear Guide to Types, Fit, and Costs

As a marketing agency owner or fractional CMO, you know the importance of staying ahead – not just in tactics, but in how you run and grow your marketing business. You might be considering a marketing certification for consultants or a fractional CMO training program to sharpen your skills, differentiateRead More

SEO Tactics That Actually Work in 2025

The Duct Tape Marketing Podcast with Prasanna Dhungel In this episode of the Duct Tape Marketing Podcast, I interviewed Prasanna Dhungel, co-founder and managing partner at Grow By Data. With decades of experience spanning marketing, tech, and SaaS, Prasanna brings sharp insights into the rapidly evolving landscape of search engineRead More

Weekend Favs April 5th

My weekend blog post routine includes posting links to a handful of tools or great content I ran across during the week. I don’t go into depth about the finds, but I encourage you to check them out if they sound interesting. The photo in the post is a favoriteRead More

Your Book Launch Needs a Marketing Plan

The Duct Tape Marketing Podcast with Alex Strathdee In this episode of the Duct Tape Marketing Podcast, I interviewed Alex Strathdee, CEO of Shelf Life and author of Before the Bestseller. Alex is an expert in book marketing, having helped over 1,000 authors across 50+ niches get real results. HisRead More

The Future of Marketing Is More Human Than Ever

The Duct Tape Marketing Podcast with Carlos Gil In this episode of the Duct Tape Marketing Podcast, I interviewed Carlos Gil, global marketing leader, bestselling author of The End of Marketing, and Brand Evangelist at GetResponse. Carlos is known for his bold approach to digital marketing, particularly in how brandsRead More

How to Stay Human in the Age of AI: Marketing Strategies for 2025

Let’s face it—marketing in 2025 feels like a whirlwind. AI tools are everywhere. They’re writing copy, designing graphics, analyzing data, and sliding into your inbox with “game-changing” promises daily. But here’s the real talk: just because you can automate everything doesn’t mean you should. If you want to build aRead More

Weekend Favs March 29th

My weekend blog post routine includes posting links to a handful of tools or great content I ran across during the week. I don’t go into depth about the finds, but I encourage you to check them out if they sound interesting. The photo in the post is a favoriteRead More