February 22, 2021 5 min read Opinions expressed by Entrepreneur contributors are their own. Consumers and marketers alike have noticed a significant upward trend in video content over the last few years, but what does this trend look like practically? A recent report by Hubspot sheds light on some keyRead More

While 96% of B2B marketers we surveyed in or State of B2B Influencer Marketing Report are confident about influencer marketing, the majority are still approaching influencer engagement on a periodic or campaign basis vs. Always-On. That short term approach is costly: 12X more B2B marketers are very successful by runningRead More

February 21, 2021 5 min read Opinions expressed by Entrepreneur contributors are their own. Podcasting is a rapidly growing industry. In 2020 alone there were over 900,000 new podcasts started. While many people are focused on starting and launching their own podcast there is an untapped marketing strategy that has resulted fromRead More

My weekend blog post routine includes posting links to a handful of tools or great content I ran across during the week. I don’t go into depth about the finds, but encourage you to check them out if they sound interesting. The photo in the post is a favorite for theRead More

These tips and tricks can help make your product or service more visable. Free Book Preview Ultimate Guide to Facebook Advertising Get a glimpse of how to use Facebook’s marketing resources to your business’s advantage. February 19, 2021 4 min read Opinions expressed by Entrepreneur contributors are their own. BasedRead More

February 19, 2021 9 min read Opinions expressed by Entrepreneur contributors are their own. Branding is one of the most vital parts of growing a business. It’s how you differentiate yourself from your competitors. It’s how you stand out from the crowd, and it’s what your customers feel when theyRead More

With over 2 billion users on Facebook (and still climbing), Facebook should continue to be part of your overall marketing strategy to engage with current customers and reach new audiences. It seems as if there’s always some new feature on Facebook to conquer. So whether you have a well-established PageRead More

Free Book Preview Ultimate Guide to Facebook Advertising Get a glimpse of how to use Facebook’s marketing resources to your business’s advantage. February 19, 2021 3 min read Disclosure: Our goal is to feature products and services that we think you’ll find interesting and useful. If you purchase them, EntrepreneurRead More

LinkedIn Provides New Tips on How to Create Engaging B2B Content [Infographic]LinkedIn (client) has launched a new 17-page guide offering B2B marketers tips, statistics and a variety of insight and examples surrounding the production of successful B2B creative on the Microsoft-owned platform, the firm recently announced. Social Media Today 2021Read More

Marketing Podcast with Ben Oliver In this episode of the Duct Tape Marketing Podcast, I interview Ben Oliver. Ben is a co-founder and executive producer of Storyboard Media, a B2B marketing, and video production firm in North Carolina. Questions I Ask Ben Oliver: You believe video is more than justRead More