How to Get Started in Influencer Marketing

Subscribe: Apple Podcasts | Android | Marketing Podcast with Neal Schaffer In this episode of the Duct Tape Marketing Podcast, I interview Neal Schaffer, author of The Age of Influence: The Power of Influencers to Elevate Your Brand. Neal Schaffer is a leader in helping educate executives and professionals onRead More

This Massive Professional Sound Effects Library Is Now 25 Percent Off

Everyone from video marketers to Hollywood producers uses Soundsnap. Free Book Preview No BS Guide to Direct Response Social Media Marketing The ultimate guide to – producing measurable, monetizable results with social media marketing. July 28, 2020 2 min read Disclosure: Our goal is to feature products and services thatRead More

How B2B Marketers Can Get the Most Out of Webinars in 2020

There has to be a word for the creeping dread B2B marketers have been feeling this year, preferably something German with a ton of umlauts. As we watched events in the spring cancel, postpone, or go virtual, we held out hope that summer would be different. Then July’s events movedRead More

What Problem Does Your Business Solve For You?

Don’t misunderstand the title of this entry – I’m talking about you, the business owner, the start-up entrepreneur, the employee. What Problem Does Your Business Solve For You? See, at its heart, every business exists to solve problems. We may choose to communicate the features and benefits of our businessRead More

How to Get Free Ad Spend on TikTok

July 27, 2020 7 min read Opinions expressed by Entrepreneur contributors are their own. I’m not going to get into the politics of TikTok operating as a foreign company on U.S. soil. Millions of Americans, and billions around the globe, are using it’s platform, and if you are an entrepreneur,Read More

2020 State of B2B Influencer Marketing Report from TopRank Marketing

My team and I at TopRank Marketing are happy to announce the 2020 State of B2B Influencer Marketing Report! Influencer Marketing has fast accelerated as a topic over the past few years with B2C influencers and brands getting the majority of attention. While consumer focused influencers have been impacted duringRead More

3 Revenue-Generating Activities for Your Virtual Assistant

This trio of tips will help your remote administrator drive visibility and income to your business. Free Book Preview No BS Guide to Direct Response Social Media Marketing The ultimate guide to – producing measurable, monetizable results with social media marketing. July 24, 2020 3 min read Opinions expressed byRead More

Live Streaming Video: What It Is, Why It Matters and How It’ll Quickly Grow Your Brand

July 24, 2020 5 min read Opinions expressed by Entrepreneur contributors are their own. We live in a time when a brand’s ability to reach its customers online has never been more important. The same is true of individual entrepreneurs, influencers and others. This is where live streaming video comes in.Read More

B2B Marketing News: Podcast Downloads Climb, Social & Display Ad Spend Rising, Snapchat’s Brand Profiles, & Google’s Latest Ad Tools

‘The downloads are back’: Podcasting finishes the first half of 2020 strongPodcast downloads have come back to pre-pandemic numbers, increasing from 625 million in March to 825 million over the past two months, while podcast advertising is still expected to increase by 15 percent for the year, according to recently-releasedRead More

How to Be Ready for What’s Next

Subscribe: Apple Podcasts | Android | Marketing Podcast with Chuck Swoboda In this episode of the Duct Tape Marketing Podcast, I interview Chuck Swoboda, author, speaker, podcast host, and the Innovator-in-Residence at Marquette University. He served as Chairman and CEO of Cree for 16 years where his team successfully ledRead More