Creators are Often Influential but They Hate Being Called ‘Influencers’
Creators give away the art and content they create. The social capital and authority they earn just happens to make them influencers — a term they almost never use. March 13, 2018 6 min read Opinions expressed by Entrepreneur contributors are their own. It is a truth universally acknowledged thatRead More
How to Develop a Brand Story That Attracts Great Talent
To recruit top talent, focus on branding. March 12, 2018 7 min read This story originally appeared on Glassdoor It’s not just your recruiters who get the talent to join — it’s your brand, too. The recruiter has their work cut out for them, sure, but ultimately it’s your brandRead More
4 Over-Hyped Tactics That Don’t Grow Your Business but Do Waste Your Time
Don’t quit your job if you think an online business is less work. March 12, 2018 5 min read Opinions expressed by Entrepreneur contributors are their own. There’s a basic strategy that grows every business. If you have been in business for any amount of time, you know that youRead More
4 Integrated Content Marketing Insights From the Trenches of Online Dating
Left. Left. Left. Right. Left. No, this is not an army drill. These are the swiping habits I’ve picked up from my time online dating. Done in a split second, I can swipe faster than most people can snap their fingers. If you’ve ever dabbled with dating apps or onlineRead More
Weekend Favs March 10
My weekend blog post routine includes posting links to a handful of tools or great content I ran across during the week. I don’t go into depth about the finds, but encourage you to check them out if they sound interesting. The photo in the post is a favorite for theRead More
Consumers Will See Right Through You If Your Social Impact Message Isn’t Authentic
Jessica Abo sits down with entrepreneur Danielle Finck to discuss why she created a PR firm that only takes clients who are making the world a better place. March 9, 2018 2 min read Opinions expressed by Entrepreneur contributors are their own. Danielle Finck believes public relations can elevate pioneers whoRead More
3 Ways to Use Twitter to Increase Search Rankings
Twitter’s partnership with Google is an opportunity to increase your company’s visibility. March 9, 2018 5 min read Opinions expressed by Entrepreneur contributors are their own. Optimizing your website for keywords, building links and publishing great blog posts aren’t the only methods you can use to improve your website SEO. YouRead More
7 Strategies to Grow Your Facebook Audience
Live video needs to be a part of your social strategy. March 9, 2018 10 min read Opinions expressed by Entrepreneur contributors are their own. At the beginning of the year, Mark Zuckerberg rocked the marketing world with a series of announcements stating that Facebook is going to usher inRead More
Digital Marketing News: International Women’s Day, Google Warning, Facebook Tops YouTube
McDonald’s Flipped Its Famed Golden Arches for International Women’s Day – McDonald’s made a major play to celebrate International Women’s Day this year, taking its famed golden arches and turning them upside down across social media and at an owner-operated location in Lynwood, Calif. The effort is getting both kudos and criticismRead More
Your Photo Tells Potential Clients a Lot. Here’s How to Make It Say Exactly the Right Things.
Two Princeton psychologist say it takes one-tenth of a second to judge a person’s character, even in a photo. So, use that time well. March 8, 2018 8 min read Opinions expressed by Entrepreneur contributors are their own. Success starts with projecting a successful image to others. It’s that simple.Read More
