Opinions expressed by Entrepreneur contributors are their own. In 2020 Dictionary.com’s word of the year was “pandemic.” Since then, a few interesting work-related trends have enjoyed honorable mentions on the annual list — like “Zoom” in 2020, “great resignation” in 2021 and “quiet quitting” in 2022. One term that hasRead More

Opinions expressed by Entrepreneur contributors are their own. When someone mentions the term user experience (UX) design to you, do you immediately think of screens and interfaces? Well, that’s part of it, but the subject matter goes way deeper than that. Implemented in the right way, it can even beRead More

Marketing Podcast with James Ellis In this episode of the Duct Tape Marketing Podcast, I interview James Ellis. James. James is the principal of Employer Brand Labs in Chicago and is a born employer branding nerd whose mission is to create a million employer brand thinkers. He is an author,Read More

Opinions expressed by Entrepreneur contributors are their own. The technology industry has been hit hard by the economic downturn in 2021-22, with over 150,000 workers losing their jobs since June 2022. This presents a formidable challenge for companies in the technology sector. With proper guidance and focus, tech companies mayRead More

How can B2B marketers craft content that truly stands out from the growing volume of information that may be touched more by artificial intelligence (AI) than human hands? Faced with increasing automation from ChatGPT and other AI-infused tools, B2B marketers are seeing human touch-points taking on greater importance, as theyRead More

Opinions expressed by Entrepreneur contributors are their own. Did you know that 20% of a brand’s emails will never reach the customer at all? This, coupled with an email provider’s desire to provide the best user experience within the inbox, means that many more are going straight to spam orRead More

Las opiniones expresadas por los colaboradores de Entrepreneur son personales. La celebración del día de San Valentín tiene sus raíces en un festival romano llamado “Lupercalia” en el mes de febrero, en donde solteros se sorteaban para formar parejas temporales. En el siglo IV, el Papa Gelasio decidió conmemorar elRead More

Opinions expressed by Entrepreneur contributors are their own. With 2023 upon us, savvy small and medium-sized businesses (SMBs) will look beyond savings and bring customers to cheer in the form of unexpected experiences and timely engagement. Despite the lifting of most social distancing guidelines, consumers continue to prefer to shopRead More

Takeaways: TikTok Marketing is Undeniable – David “Rev” Ciancio has over 400,000 followers across his Instagram platforms. However, he never wanted to be a “photographer” and has evolved from focusing on static images, to now nearly exclusively creating video content to post to his other growing social media accounts likeRead More

Opinions expressed by Entrepreneur contributors are their own. ChatGPT, an AI-powered content creation tool, has gained widespread popularity. GPT stands for Generative Pre-training Transformer. It is a type of artificial intelligence (AI) that can generate human-like content by analyzing language patterns and a knowledge database. Marketers are using it toRead More