5 Ways to Start Using AI in Your Marketing Today

AI is the future of marketing. According to a study by Quantcast and Forbes,  AI helps marketers to boost sales, increase customer retention, and succeed at new product launches. This post will provide you with practical and useful examples to understand a bit more about AI and how it canRead More

5 AI tools every content marketing pro should use today

The global market value of artificial intelligence (AI) in the marketing world is projected to reach over half a trillion dollars by 2024.  There is an AI tool out there for almost any marketing need, and the stat above proves that these tools will grow and develop to offer evenRead More

B2B Marketing News: Rising B2B Content Creation Budgets, Proving ROI Is Top ABM Challenge, & Google’s Updated Business Profiles

5 Predictions For B2B CMOs To Win In 2023 [Forrester Report]20 percent more B2B demand teams will report to sales in 2023, with 10 percent of marketing automation budgets moving from transformation to resilience, while 40 percent of firms will shift to cloud-native-first strategies — three of numerous findings ofRead More

9 Types of Lead Magnets That Will Quickly Grow Your Email List

Opinions expressed by Entrepreneur contributors are their own. If you’re anything like most internet users, your email inbox is crammed full of messages from brands you love, brands you’re interested in and brands you’ve never heard of. There’s no way you can read (or even keep up with) all ofRead More

Helping Entrepreneurs Get To Where They Want To Go Faster

Marketing Podcast with Carolyn Rodz In this episode of the Duct Tape Marketing Podcast, I interview Carolyn Rodz. Carolyn serves as the co-founder and CEO of Hello Alice. Hello Alice is a free, data-driven, and multichannel platform helping small business owners on their entrepreneurial journey by providing access to relevantRead More

How to Build Credibility and Trust With Effective Content Creation

Opinions expressed by Entrepreneur contributors are their own. Anyone can start a business and boost sales with traditional marketing methods, but to build a brand, you need more than products or services — you need a voice. Hundreds of brands have used powerful branding to attract attention and entice peopleRead More

Find More Customers: How to Grow Your Business Online

Disclosure: Our goal is to feature products and services that we think you’ll find interesting and useful. If you purchase them, Entrepreneur may get a small share of the revenue from the sale from our commerce partners. Somebody somewhere once said, “If you’re not growing, you’re dying.” And while thatRead More

What Not to Do When Marketing a Web3 Product

Opinions expressed by Entrepreneur contributors are their own. Despite being a disruptor to the old order of web apps in principle, Web3 success still relies a lot on traditional marketing. The word about these products needs to get out somehow, and the only way they can get out is throughRead More

Using Data, Experience, And Intuition To Drive Your Decisions

Marketing Podcast with Paul Magnone In this episode of the Duct Tape Marketing Podcast, I interview Paul Magnone. Paul is Head of Global Strategic Alliances at Google where he is developing a growing ecosystem of partners that will unlock the next generation of business value via the cloud and relatedRead More

What’s the Deal With Disruptive Marketing and Should I Be a Disruptor?

Opinions expressed by Entrepreneur contributors are their own. As marketers, we are always trying to stand out from the crowd. Enter: disruptive marketing. Think back to 20 years ago when Steve Jobs said that iPhones would replace computers. People didn’t believe him at the time, but I bet you areRead More