5 Ways Google Search Console Can Help Your SEO Strategy
The Duct Tape Marketing Podcast with John Jantsch In this episode of the Duct Tape Marketing Podcast, I interviewed myself—John Jantsch, founder of Duct Tape Marketing, in a solo episode where I dig into one of the most misunderstood and underutilized SEO tools: Google Search Console. While many marketers chaseRead More
Outsmarting AI: Secrets to Human-Centered Marketing
The Duct Tape Marketing Podcast with Mark Schaefer In this episode of the Duct Tape Marketing Podcast, I interviewed Mark Schaefer, futurist, bestselling author, and marketing strategist, about his new book Audacious: How Humans Win in an AI Marketing World. Mark is a thought leader in digital and content marketing,Read More
How to Think Strategically About AI Tools
The Duct Tape Marketing Podcast with Dan Sanchez In this episode of the Duct Tape Marketing Podcast, I interviewed Dan Sanchez, an AI marketer, consultant, and the creator behind AI-Driven Marketer. Dan has a deep passion for exploring how artificial intelligence can be used not just for automation, but asRead More
Build Trust by Saying What Others Won’t
The Duct Tape Marketing Podcast with Marcus Sheridan In this episode of the Duct Tape Marketing Podcast, I interviewed Marcus Sheridan, renowned speaker, author of They Ask, You Answer, and a leading voice in the world of content marketing and business transparency. Marcus built the most visited swimming pool websiteRead More
The New SEO Playbook for Business Growth
The Duct Tape Marketing Podcast with John Jantsch In this episode of the Duct Tape Marketing Podcast, I do a solo deep dive into the fast-changing world of SEO and what it means for small businesses, marketing consultants, and agencies alike. Is search engine optimization (SEO) still worth it? WhatRead More
How Small Businesses Can Use AI (Without the Hype or Overwhelm)
AI is everywhere, and if you’re a small business owner, you’re probably wondering: “How do I actually make this work for my business without adding complexity or draining my budget?” Here’s a quick checklist. You’re not alone. Many small businesses are stuck between the fear of missing out and theRead More
Win by Focusing on Your Core Users
The Duct Tape Marketing Podcast with Shane Murphy-Reuter In this episode of the Duct Tape Marketing Podcast, I interviewed Shane Murphy-Reuter, President of Go-To-Market at Calendly. Calendly, best known for revolutionizing scheduling software, is now redefining its space by expanding deeper into relationship management and SMB tools without losing sightRead More
SEO Isn’t Dead: The New Rules of Search in 2025
Why the smartest marketers are ditching outdated SEO tactics—and what to do instead. Table of Contents The Myth of “SEO Is Dead” Let’s get this out of the way: SEO isn’t dead. But old-school SEO? The keyword-stuffing, rank-chasing, guest-post-spamming kind? Yeah, that’s buried. Google has moved on. Your audience hasRead More
Weekend Favs April 12th
My weekend blog post routine includes posting links to a handful of tools or great content I ran across during the week. Teamfluence is a B2B social selling platform designed to enhance LinkedIn-based sales strategies. PhantomBuster offers automation tools to extract data and automate actions across various platforms, aiding inRead More
Bridging the Courage Gap in Your Business
The Duct Tape Marketing Podcast with Margie Warrell In this episode of the Duct Tape Marketing Podcast, I interviewed Dr. Margie Warrell, bestselling author, leadership coach, and global authority on courage and risk-taking. We unpacked the core ideas from her latest book The Courage Gap: Five Steps to Braver Action—aRead More