Opinions expressed by Entrepreneur contributors are their own. The Matrix film depicts a future in which reality, as perceived by most humans, is a false simulation created by sentient machines to pacify and subdue the human population, while their bodies’ heat and electrical activity are used as an energy source.Read More

My weekend blog post routine includes posting links to a handful of tools or great content I ran across during the week. I don’t go into depth about the finds, but encourage you to check them out if they sound interesting. The photo in the post is a favorite for theRead More

Opinions expressed by Entrepreneur contributors are their own. In the days of Michael Jordan, the process of marketing was quite simple. A brand with the most money controlled the athlete, owned the delivery and created the opportunity. Strolling out lavish marketing campaigns through print, television and radio, opportunity was limited —Read More

Opinions expressed by Entrepreneur contributors are their own. In late September, McDonald’s decided to phase out their signature plastic Happy Meal toys in favor of new ones made with renewable, recycled or certified materials that, to quote the fast-food giant’s own words, “will result in a 90% reduction of fossil-fuel-basedRead More

Disclosure: Our goal is to feature products and services that we think you’ll find interesting and useful. If you purchase them, Entrepreneur may get a small share of the revenue from the sale from our commerce partners. In a competitive digital environment, every company is looking for an edge overRead More

Opinions expressed by Entrepreneur contributors are their own. We’ve all seen how powerful branding is — it can make us associate the color red with a certain soda maker or a swoosh with a specific shoe company. Crafting your own personal brand is your ticket to achieving a similar levelRead More

IAB Projects 8% Growth In 2022 Digital Ad Spend, Warns About ‘Bad’ Ad ExperiencesU.S. digital advertising spending is expected to see 8 percent growth during 2022 to reach $165.4 billion, and topping the $200 billion mark by 2025 — increases from 2020’s $139.8 billion, according to newly-released forecast data ofRead More

This article was translated from our Spanish edition using AI technologies. Errors may exist due to this process. WhatsApp Business has excellent news for entrepreneurs and consumers who use the platform. The messaging app has just launched the new ‘Collections’ feature to make shopping easier. Cortesía WhatsApp Business WhatsApp BusinessRead More

Marketing Podcast with Tom Stanfill In this episode of the Duct Tape Marketing Podcast, I interview Tom Stanfill. Tom is CEO and co-founder of ASLAN Training, a global sales enablement company appearing nine consecutive years in the Selling Power Top 20. Since 1996, ASLAN has worked with many Fortune 500Read More

October 20, 2021 6 min read Opinions expressed by Entrepreneur contributors are their own. Cloé Luv believes branding is the most important step in business. “Branding dictates how you roll out everything from customer service to company policies,” she says. Luv is the founder of Brooklyn coworking space, Cloés Corner and 501c3 non-profit organization Women With Voices,Read More