Catch the full episode:  Episode Overview In this episode of the Duct Tape Marketing Podcast, host John Jantsch is joined by Peter Benei, marketing leader and co‑founder of AI Ready CMO. They explore how artificial intelligence is reshaping marketing beyond tools, why strategic thinking and human judgment will matter moreRead More

How to Move From Random Acts of Marketing to a Scalable, Predictable Growth System Table of Contents Introduction: Strategy Isn’t the Problem For years, we’ve said it: Marketing is a system. Most business owners nod in agreement. But very few actually treat it like one. Instead, what we often findRead More

A Practical Guide to Building Your Brand, Attracting Ideal Customers, and Creating Remarkable Customer Experiences Table of Contents Introduction: Why Most Marketing Fails Most small business marketing fails not because of a lack of effort, but because of a lack of alignment. Random tactics replace intentional strategy, and the resultRead More

Catch the full episode: Episode Overview In this episode of the Duct Tape Marketing Podcast, host John Jantsch welcomes back bestselling author, keynote speaker, and communication expert Carmine Gallo to discuss his latest audio-original book, Viral Voices: From TED Talks to TikTok. Carmine shares powerful insights into how persuasive communicationRead More

Catch the full episode: Episode Overview In this episode of the Duct Tape Marketing Podcast, John Jantsch interviews leadership consultant, speaker, and author Amy Leneker about her new book Cheers to Monday: The Surprisingly Simple Method to Lead and Live with Less Stress and More Joy. Amy shares her journeyRead More

Catch the full episode: Episode Overview In this solo episode of the Duct Tape Marketing Podcast, host John Jantsch shares six marketing trends he believes will shape 2026. Rather than speculative predictions, John focuses on developments that are already in motion and gaining momentum. He offers practical advice for businesses—especiallyRead More

Catch the full episode:   Episode Overview In this episode of the Duct Tape Marketing Podcast, John Jantsch speaks with Lauren Esposito, Chief Marketing Officer at Asymbl. They explore how the meaning of “hybrid workforce” has changed in the age of AI, why digital labor should be treated like humanRead More

The traditional agency model is no longer built for today’s small businesses. In this article, Sara Nay explains the anti-agency model and how strategy-first marketing, fractional leadership, and AI can help businesses own their marketing instead of outsourcing it blindly. For the last 15 years, I have lived inside theRead More

Spotify Wrapped is a brilliant marketing play. Every year, millions of people gleefully share their top songs, favorite artists, and most-listened-to genres, essentially turning their personal data into free advertising for the streaming giant. But while it’s fun and feels personalized, it also sheds light on something deeper—and a littleRead More

John Jantsch (00:01.304) Hello and welcome to another episode of the Duct Tape Marketing Podcast. This is John Jantsch and my guest today is Diana Pagano. She is a mindset coach, entrepreneur, international speaker and author of a book we’re going to talk about today, The More Mindset, Break MentalRead More