Weekend Favs May 24
My weekend blog post routine includes posting links to a handful of tools or great content I ran across during the week. I don’t go into depth about the finds, but encourage you to check them out if they sound interesting. The photo in the post is a favorite for theRead More
How I Got Myself on 75 Podcasts in the Past Year
This is how to leverage podcasting as a low-budget marketing tool. Free Book Preview: Brand Renegades Discover how two entrepreneurs used unconventional business strategies to turn their startup into a multimillion-dollar company. July 23, 2021 4 min read Opinions expressed by Entrepreneur contributors are their own. I have been onRead More
Marketing With Video: The Definitive Guide
July 23, 2021 8 min read Opinions expressed by Entrepreneur contributors are their own. Video marketing is an effective tool that can help promote and sell any product. It’s also a great way to build customer relationships in the digital age of communication. The best part is that you don’tRead More
How to Achieve the Best Possible Results With Your PR Firm
PR can be an incredibly powerful channel for startups, yet they often cause frustrations and few results. Free Book Preview: Brand Renegades Discover how two entrepreneurs used unconventional business strategies to turn their startup into a multimillion-dollar company. July 23, 2021 4 min read Opinions expressed by Entrepreneur contributors areRead More
B2B Marketing News: Targeting B2B Buyers Takes Long-Term Lens, Where CMOs Are Spending, ABM Use Rises In B2B, US Influencer Spending To Top $3B, & Media Price Inflation Concerns
US influencer spending to surpass $3 billion in 2021An increase of over 33 percent in influencer marketing spending is expected for 2021 — reaching $3.69 billion — recently-released forecast data shows, with a 12.2 percent rise predicted for 2022 and 11.5% in 2023, climbing to $4.62 billion, according to theRead More
How To Create A Customer Success Track
Marketing Podcast with John Jantsch In this episode of the Duct Tape Marketing Podcast, I’m doing a solo show covering some ideas that are from my upcoming book, The Ultimate Marketing Engine. Key Takeaway: What if instead of simply selling your products and services to customers you began to thinkRead More
Don’t Make These 3 Webinar Mistakes
There’s a right way and a wrong way to do webinars. These tips help ensure you get it right. Free Book Preview: Brand Renegades Discover how two entrepreneurs used unconventional business strategies to turn their startup into a multimillion-dollar company. July 22, 2021 4 min read Opinions expressed by EntrepreneurRead More
3 Ways to Stand Out from Competitors
July 22, 2021 6 min read Opinions expressed by Entrepreneur contributors are their own. We all know that to build a successful business, we have to stand out so people will choose us over our competitors. But there’s a right way and a wrong way to do that, and unfortunately, mostRead More
Here’s What I Learned at the Facebook Good Ideas Festival
July 22, 2021 7 min read Opinions expressed by Entrepreneur contributors are their own. Over the past few weeks, I took a deep dive into the seven-day Facebook Good Ideas Festival, which focused on how small businesses can boost their online presence in various ways as they recover from the pandemic. Yes, it showcased differentRead More
Like Mobile Apps After the iPhone’s Release, CTV Apps Are Ready to Explode
July 22, 2021 6 min read Opinions expressed by Entrepreneur contributors are their own. It’s probably not news to anyone reading this, but it bears repeating: CTV (internet-connected TV) apps are poised for a boom, similar to the take-off in mobile apps after the release of the first iPhone. AndRead More
