Break Free B2B Marketing: Minda Harts of The Memo on Having Courageous Conversations
When it comes to B2B influencer marketing, it’s only natural to wonder just what an industry influencer actually looks like? For our third season of Break Free B2B Marketing video interviews, we’re featuring conversations with leading B2B influencers, and examining the issues that each subject matter expert is influential aboutRead More
5 Steps to Achieve Millions of Impressions On Social Media
June 30, 2021 6 min read Opinions expressed by Entrepreneur contributors are their own. The majority of brands focus solely on the number of social media followers they have and the level of likes and comments per post. While these are important metrics, focusing only on these metrics will keep youRead More
The Ministry of Culture claims for the Moneyman commercial that made fun of the Voladores de Papantla
Arath de la Torre participated in the announcement of the Spanish company that made fun of this Mexican tradition. Free Book Preview: Brand Renegades Discover how two entrepreneurs used unconventional business strategies to turn their startup into a multimillion-dollar company. June 30, 2021 2 min read This article was translatedRead More
The 3 Essential Ingredients For Long-Term Happy Clients
Agency Spark Podcast with David Gersh The Agency Spark Podcast, hosted by Sara Nay, is a collection of interviews from thought leaders in the marketing consultancy and agency space. Each episode is designed to spark ideas you can put into practice for your agency today. Check out the new SparkRead More
The Beginner’s Guide to User-Generated Content
But what if someone else developed that content for you? That’s the idea behind user-generated content. Put it to work for you and it could elevate your brand to new levels — but there is no guarantee of success. Free Book Preview: Brand Renegades Discover how two entrepreneurs used unconventional businessRead More
Mindful Marketing: 5 Uncommon Ways To Work With B2B Influencers
What are some uncommon ways B2B marketers can successfully work with influencers? One of the many advantages of working with subject matter experts (SMEs) who are influential in their industry is the sheer variety of ways that marketers can collaborate to build a mutually beneficial partnership. While we’ve explored manyRead More
Do you remember MySpace and Friendster? This is the history of social media
June 30, 2021 9 min read This article was translated from our Spanish edition using AI technologies. Errors may exist due to this process. Opinions expressed by Entrepreneur contributors are their own. The arrival of the Internet, some years ago, generated a before and after in different civilizations, opening theRead More
Assume Potential Customers Don’t Know Anything About Anything
Your prospects don’t know the awards you’ve won or the flagship clients you’ve served. They don’t know how reliably you’ve solved problems in the past. They don’t know what to do next. You have to spell it all out for them. Free Book Preview: Brand Renegades Discover how two entrepreneursRead More
Social Media Seems Like the ‘Holy Grail,’ But This Marketing Strategy Is Even More Important
June 29, 2021 6 min read Opinions expressed by Entrepreneur contributors are their own. Picture the scene: It’s 2021, and the enormity and popularity of digital marketing is providing entrepreneurs with a plethora of opportunities and the ability to tap into an audience of hundreds of thousands, if not millions, ofRead More
8 Ways to Prepare for Public Relations Success
June 28, 2021 5 min read Opinions expressed by Entrepreneur contributors are their own. Distractions. All of us have probably been suffering from a few of them. Journalists are no different. That’s why working on public relations (PR) efforts like media relations can be more challenging than ever right now. As youRead More