David Newman, host of The Speaking Show podcast, invites John Jantsch to discuss his latest book, The Self-Reliant Entrepreneur. Jantsch is an established marketing expert, who has run his own marketing consulting firm for 30 years and written five books on the topic. This book is a departure from hisRead More

Marketing Podcast with Yaniv MasjediPodcast Transcript Today on the Duct Tape Marketing Podcast, I sit down with Yaniv Masjedi, CMO of Nextiva. Nextiva is a cloud communications company based in Scottsdale, Arizona, and Masjedi has been a part of the team since the company was founded in 2008. On today’sRead More

Back to Podcast John Jantsch: When you work for a big brand, run your own small business, do freelance work, doesn’t matter, getting traffic to your website is always an issue. That’s why I love tools like Ahrefs. It’s an all in one SEO tool set that’ll help you solveRead More

The Duct Tape philosophy is that marketing is a system. There are so many moving parts that go into creating a great marketing strategy that, without a guiding framework, it’s easy to get tangled up, twisted around, and lost completely in the weeds. Over the years, I’ve developed two systemsRead More

One of the central tenets of best-answer content is comprehensiveness. Your content needs to fully and artfully answer your buyers’ most burning questions. And as John Joyce and his team at Brennan Industries remind us, sometimes that requires going back to the basics. It can be all too easy forRead More

Dr. Sabrina Starling, the Business Psychologist and founder of Tap the Potential, has reviewed John Jantsch’s latest book The Self-Reliant Entrepreneur. The book is a departure for Jantsch from his previous publications, which have been focused on marketing advice and how-tos. This book is one that Jantsch has been describingRead More

Well, B2B marketers, it’s that time of year again. The holiday season is in full swing. The countdown to a new year and a new decade has begun. And of course, we’re all channeling our psychic powers, hoping to uncover what 2020 has in store so we can seize opportunities,Read More

My weekend blog post routine includes posting links to a handful of tools or great content I ran across during the week. I don’t go into depth about the finds, but encourage you to check them out if they sound interesting. The photo in the post is a favorite for theRead More

Executive brands are evolving through the power of expertise, authority and trust. November 29, 2019 4 min read Opinions expressed by Entrepreneur contributors are their own. You’re probably sick of hearing about influencers these days and how all it takes to become one is amassing a relevant social following, whether that’sRead More

The SBA offers a handy guide for shoppers and business owners to take advantage of Small Business Saturday. November 29, 2019 1 min read Saturday, November 30, 2019 is Small Business Saturday – the 19th celebration of small businesses and their important place in local communities. This annual day was foundedRead More