5 Relationship-Marketing Strategies for Small Businesses to Use to Increase ROI

Most Gen Zers have never known life without the internet; they can smell inauthenticity a mile away. So polish up your customer relationships. May 10, 2019 8 min read Opinions expressed by Entrepreneur contributors are their own. Relationship marketing marks the re-emergence of human friendliness in our sometimes-cold, digital world.Read More

Digital Marketing News: Content Pet Peeves, Facebook’s New Look, Personalization With AI & More

What’s Most Annoying About Brand Content? Consumers Weigh In Adobe’s* 2019 Brand Content Survey asked 1,000 consumers what they found the most annoying in brand content. The results showed that wordy content or poorly written content takes the cake with 39% of the vote. It’s also important to note thatRead More

How to Start a Cannabis-Focused Branding and Design Business

Two industry experts give their tips for breaking into this green-hot industry. May 9, 2019 4 min read Don’t enter the world of cannabis branding unless you’re ready to give it everything you’ve got. “You have to dedicate your life to it, which I have,” says Cannabrand CEO Olivia Mannix,Read More

5 Hyper-Efficient Ways Brands Can Engage Daily on Instagram In 5 Minutes (or Less)

One survey said 72 percent of teens use Instagram. That’s a ready-made audience you need to consider. May 9, 2019 5 min read Opinions expressed by Entrepreneur contributors are their own. Instagram has rapidly grown into one of the most popular social media platforms in the world, especially among theRead More

Less Is More: Time to Cut Content Bloat & Create Content Connections

When it comes to the craft of writing, my favorite luminary is the late William Zinsser. His book, On Writing Well, is — in my opinion — the definitive work covering its stated subject. On Writing Well is an essential read for anyone who wants to elevate their prose. Zinsser’sRead More

Gary Vee Has Some Important Advice for Cannabis Entrepreneurs

The marketing guru says your brand is your protector, content is king, and slow and steady wins the race. May 8, 2019 8 min read Last month, thousands of cannabis industry professionals descended on Santa Rosa, California for the Hall of Flowers cannabis trade show. The highly-anticipated event brings togetherRead More

3 Reasons — and a Whole Lot of Data Points — on Why You Should Create Even More Written Content for 2019

Written content isn’t going anywhere anytime soon, multiple studies show. Marketing leaders would be smart to recognize that fact. May 8, 2019 6 min read Opinions expressed by Entrepreneur contributors are their own. When I started my personal journey as a marketer back in 2009, “content marketing” was a brandRead More

Transcript of Why All Business Owners Should Become Authors

Back to Podcast John Jantsch: Choosing the right domain name is critical to ensuring the success of your small business, but it’s got a little harder. But now you can choose a .us domain to help your business stand out, reserve your .us web address today, go to launchwith.us andRead More

Why All Business Owners Should Become Authors

Marketing Podcast with Dan JanalPodcast Transcript Today’s guest on the Duct Tape Marketing Podcast is author, speaker, and book coach Dan Janal. He is an expert in internet marketing and publicity, and wrote one of the first books on the subject more than 25 years ago. He has written 13Read More

Add Photoshop to Your List of Skills and Reach for a Creative Career

The Complete Photoshop 2019 Master Class Bundle can help you create stunning marketing materials and gorgeous photos. May 8, 2019 3 min read Disclosure: Our goal is to feature products and services that we think you’ll find interesting and useful. If you purchase them, Entrepreneur may get a small shareRead More