April 30, 2019 4 min read Opinions expressed by Entrepreneur contributors are their own. I started my career in brand management at Johnson & Johnson, a classic packaged-goods marketing organization within a top pharmaceutical company. My first assignment was on Johnson’s Baby Shampoo. I was twenty-six years old and I’d neverRead More

Back to Podcast This transcript is sponsored by our transcript partner – Rev – Get $10 off your first order John Jantsch: This episode of the Duct Tape Marketing Podcast is brought to you by SEMrush. It is our go-to SEO tool for doing audits, for tracking position and ranking,Read More

Marketing Podcast with Roger DooleyPodcast Transcript Today on the Duct Tape Marketing Podcast, I chat with author and keynote speaker Roger Dooley. He is the founder of Dooley Direct, a consultancy, and co-founded College Confidential, the leading college-bound website. He’s been a serial entrepreneur since he left a senior strategyRead More

Are you using Google Search Console for your business? If not, now is the time to verify your domain so that you can dive into the mountains of useful data available to you through Console’s reports. Because there is a lot of valuable data to sort through, it can beRead More

You’ve probably heard of digital asset management, with its amusing DAM abbreviation, but do you know precisely what it is? Did you know that it can be revolutionary to any business in either the B2B or B2C landscape? DAM technology helps organizations and individuals increase efficiency, save time, and future-proofRead More

The following strategies will help you create ads that make prospects want to click and buy. April 29, 2019 6 min read Opinions expressed by Entrepreneur contributors are their own. The following excerpt is from Ted Prodromou’s book Ultimate Guide to LinkedIn for Business. Buy it now from Amazon |Read More

The world of Social Media is probably responsible for more innovation in digital marketing over the past 5 to 10 years than nearly any other discipline. From ephemeral story based content to live video to all the things being done with data for more personalized marketing, staying in top ofRead More

If you begin with bad data, you won’t make the best decision. April 27, 2019 6 min read Opinions expressed by Entrepreneur contributors are their own. Over the years, I have become a “data hound” looking for every morsel of wisdom I can ge to help me make smarter decisions. TheRead More

My weekend blog post routine includes posting links to a handful of tools or great content I ran across during the week. I don’t go into depth about the finds, but encourage you to check them out if they sound interesting. The photo in the post is a favorite for theRead More

Ever use the Pomodoro Technique? You work in short bursts of extreme productivity, then take a break. Try it. April 26, 2019 6 min read Opinions expressed by Entrepreneur contributors are their own. Starting a new business is both an exciting and daunting experience. The typical entrepreneur is racing towardRead More