What Most Businesses Get Wrong About Marketing
Episode Overview In this solo episode, John Jantsch revisits a core principle he has championed for years:strategy must come before tactics. Despite the explosion of marketing channels, tools,and now AI, most businesses are not lacking activity. They are lacking clarity. John breaks down why inconsistent messaging, misaligned teams, and scatteredRead More
Why Growth Stalls After Early Success
John Jantsch (00:01.058) Hello and welcome to another episode of the Duct Tape Marketing Podcast. This is John Jantsch and I’m going to do a solo show today. That’s right, just me, no guess. I want to talk about some things that… You know, I can say that it’s beenRead More
The Hidden Tax Savings in Your Business
Episode Overview In this episode of the Duct Tape Marketing Podcast, John Jantsch interviewsPeter Holtz, founder of Peter Holtz CPA and a former Big Four accountant andmulti-company CFO. Peter explains why most business owners are unknowingly overpaying taxesand how proactive tax planning can legally reduce tax liability—sometimes by tens orRead More
Upskilling Your Team for What’s Next
Catch the Full Episode: Overview In this episode of the Duct Tape Marketing Podcast, John Jantsch interviews Rob Levin, serialentrepreneur, chairman and co-founder of Work Better Now, and author ofThe New Talent Playbook: The Ultimate Guide for Building Your Dream Team. With over 30 years of experience helping small andRead More
Why Voice AI Is Ready for Prime Time
Catch the Full Episode: Episode Overview Voice agents are rapidly evolving from novelty tools into core revenue infrastructure. Instead of functioning as glorified talking FAQs, today’s AI voice systems can serve as qualifiers, schedulers, concierges, onboarding guides, retention reps, and upsell assistants. In this episode of the Duct Tape MarketingRead More
Build a Business People Can’t Imagine Losing
Episode Overview In this episode of the Duct Tape Marketing Podcast, John Jantsch interviews Marcus Buckingham, renowned researcher, strengths movement pioneer, and bestselling author, about his latest book,Design Love In: How to Unleash the Most Powerful Force in Business. While “love” may seem like an unconventional business term, Buckingham makesRead More
How Small Businesses Can Grow Their Own Talent
Episode Overview In this episode of the Duct Tape Marketing Podcast, John Jantsch interviews workplace futurist Alexandra Levit about her new book,Make Schoolwork: Solving the American Youth Employment Crisis Through Work-Based Learning. They explore how work-based learning, including apprenticeships, internships, and immersive real-world experiences, can bridge the growing gap betweenRead More
How to Reduce Taxes and Build Real Wealth
Catch The Full Episode: Episode Overview What if the biggest professional disappointment of your life was actually the foundation for your long-term wealth strategy? In this episode of the Duct Tape Marketing Podcast, John Jantsch interviews Jack Ojo, founder of Ojo Wealth Strategies, one of the nation’s largest tax-focused wealthRead More
Rethinking Workflows in the Age of AI
John Jantsch (00:01.749) AI is moving fast. No question about that. But I think the biggest challenge for a lot of organizations is they just weren’t built for this kind of speed. My guest today says the winners won’t just adopt AI, they’ll redesign how decisions, learning and accountability work.Read More
Selling Outcomes Instead of Services
John Jantsch (00:03.394) Most businesses today are still trying to sell better features or even better experiences. Joe Pine says the real premium, maybe the only premium left is helping customers become someone new. Hello and welcome to another episode of the Duct Tape Marketing Podcast. This is John Jantsch.Read More