In Search of Trust: How Authentic Content Drives Customer Experience

The experience customers have through marketing content can be one of the most important differentiators for brands today. And yet 58% of B2B buyers don’t not believe claims made by the vendors they most recently bought from (TrustRadius). It’s hard to create a great experience if customers don’t trust brandRead More

Learn Facebook Ads, SEO, Google Analytics, and More in this $40 Digital Marketing Bootcamp

Plus, YouTube, Reddit, Mailchimp, and Amazon, too. Free Book Preview No BS Guide to Direct Response Social Media Marketing The ultimate guide to – producing measurable, monetizable results with social media marketing. August 9, 2020 2 min read Disclosure: Our goal is to feature products and services that we thinkRead More

5 Tools to Make Your Email Smarter, Faster, Better

I believe that email is with us for a while longer. Despite the attempts of well-meaning app makers and social networks, email is not dead. In fact, I get a ton of email from those same social networks that were going to kill email off. photo credit: tompagenet via photopinRead More

Free Webinar | August 20: Three Digital Marketing ‘Musts’ to Transform Your Business into an Online Sales and Referral Machine

Learn the marketing strategies to not just survive, but thrive even in this environment. Free Book Preview No BS Guide to Direct Response Social Media Marketing The ultimate guide to – producing measurable, monetizable results with social media marketing. August 7, 2020 2 min read Opinions expressed by Entrepreneur contributorsRead More

Why Sales Copywriting Is Crucial for Your Business

If you want customers to purchase your product right away, then you better have the write stuff. August 7, 2020 5 min read Opinions expressed by Entrepreneur contributors are their own. Sales copywriting is probably not new to those in business , but can we really say we’re using it toRead More

5 Simple Strategies to Propel Your Online Business Success

August 7, 2020 5 min read Opinions expressed by Entrepreneur contributors are their own. I was recently referred to Robby Blanchard, an increasingly popular online marketer who got his start as a gym owner. Blanchard was perpetually looking for new and better ways to market his gym, and in theRead More

B2B Marketing News: Top Channels for B2B Audiences, Podcasts Soaring, Smartphone Video Rules for Millennials

With the number of global video viewers projected to reach 2.72 billion in 2023 Snap Inc. commissioned a study from National Research Group surveying 1,000 smartphone owners and found that for Gen Z and millennials, smartphones top all other devices with 78% watching more video on their smartphones than theyRead More

Customer Experience Will Determine the Success of Your Company

August 6, 2020 6 min read Opinions expressed by Entrepreneur contributors are their own. It’s no secret that successful companies are the ones with satisfied customers. But while many executives claim to understand the importance of customer experience (CX), it often falls by the wayside as resources are channeled intoRead More

Navigating the Family Business Transition

Subscribe: Apple Podcasts | Android | Marketing Podcast with Charlie Schloegel In this episode of the Duct Tape Marketing Podcast, I interview Charlie Schloegel, General Manager of the Property Solutions division and Co-Owner of Schloegel Design Remodel. Charlie has grown up around the family business. At a young age, heRead More

This Master Class Can Teach You How to Make Compelling Video Content with Adobe

Get up to speed with video creation with this $40 course. Free Book Preview No BS Guide to Direct Response Social Media Marketing The ultimate guide to – producing measurable, monetizable results with social media marketing. August 6, 2020 2 min read Disclosure: Our goal is to feature products andRead More