How COVID-19 Is Impacting Business Event Planning70 percent of business event planners have changed previously-planned in-person events to virtual platforms due to the pandemic, and 47 percent expect that once it ends people will still be hesitant to travel, with 27 percent expecting a swift uptick in real-world events dueRead More

May 7, 2020 5 min read Opinions expressed by Entrepreneur contributors are their own. Business is hurting across the globe. Supply chains have been disrupted. People are staying home. Many businesses that rely on traditional sources of revenue are not able to stay open. For solopreneurs, the pain can be evenRead More

When every new business is launching digitally, you need these things to stand out. May 7, 2020 6 min read Opinions expressed by Entrepreneur contributors are their own. In my journey as an entrepreneur, I’ve had many digital launches: my podcast, my line of false lashes, my books, a personal brandingRead More

Marketing Podcast with Danny Iny In this episode of the Duct Tape Marketing Podcast, I interview Danny Iny, the founder and CEO of the online business education company Mirasee. His work on strategy training won special recognition from Fast Company as a “World Changing Idea.” He has been featured in theRead More

While their importance pales in comparison to many other things taken away by our society’s ongoing lockdown, I do find myself missing sports. Going without them during a difficult time causes me to appreciate the comfortable routine and reliable distraction they provide all the more. Those who know me willRead More

May 6, 2020 5 min read Opinions expressed by Entrepreneur contributors are their own. We are all doing our best to cope under the current circumstances, and I believe that within adversity lies an opportunity to change, evolve and adapt.  Whether you’re an individual, entrepreneur or brand, the need of the hour isRead More

Marketing Podcast with John Jantsch Right now, at the beginning of May 2020, a lot of businesses are encouraging you to innovate. Distilleries are making hand sanitizer, bakeries are teaching online classes, and so on. This has many people asking; What should I do? How should I innovate? I loveRead More

Regardless of your industry, JumpStory has assets for you. May 6, 2020 2 min read Disclosure: Our goal is to feature products and services that we think you’ll find interesting and useful. If you purchase them, Entrepreneur may get a small share of the revenue from the sale from ourRead More

Both SEO and content creation strategies cannot be implemented successfully without keyword research. Creating content that is ranking and speaks to the intent and needs of your ideal audience requires an understanding of which keywords matter to the relevant searches. Keyword research is a critical first step to establishing aRead More

B2B marketing is boring, doesn’t feature influencers, and uses only monotonous white papers and lifeless case studies — we’ve all heard these stereotypes, but what is the reality of B2B marketing in 2020? The traditional image of dull B2B marketing has been turned on its head in recent years, andRead More