Most marketers do it wrong, but here are four top secrets for getting it right. November 25, 2019 6 min read Opinions expressed by Entrepreneur contributors are their own. Every business I know creates content, and for various reasons — exposure, engagement, authority and sales, to name a few. But veryRead More

Instagram Live videos are fun to make and can be powerful tools for building brand loyalty. November 25, 2019 7 min read Opinions expressed by Entrepreneur contributors are their own. In 2018, Instagram launched a very exciting feature called Instagram live. Some of us already know how to use itRead More

Brighten up your projects with hassle-free music from Music Sesame. November 25, 2019 1 min read Disclosure: Our goal is to feature products and services that we think you’ll find interesting and useful. If you purchase them, Entrepreneur may get a small share of the revenue from the sale fromRead More

What would you do with an unlimited content marketing budget? Oh, the eBooks and infographics and blog posts you could make! Video and audio, whitepapers, research papers, guides galore… endless money means endless possibilities. Okay. Deep breath. Snap back to reality. We’re all working with limited resources to create aRead More

My weekend blog post routine includes posting links to a handful of tools or great content I ran across during the week. I don’t go into depth about the finds, but encourage you to check them out if they sound interesting. The photo in the post is a favorite for theRead More

Instagram Removing Likes Could Boost Social Commerce and Retail MeasurementInstagram’s hiding of like counts could lead some businesses to increase their use of so-called shoppable links that focus more on direct social sales journeys, and eMarketer takes a look at recent survey data trends in the area. eMarketer [youtube https://www.youtube.com/watch?v=w2mFTOUvP9o&w=560&h=315]Read More

Marketing expert Eric Siu breaks down how the company performs with paid media, content marketing, SEO, conversion-rate optimization and other categories. November 21, 2019 2 min read Opinions expressed by Entrepreneur contributors are their own. In this video, Entrepreneur Network partner Eric Siu evaluates how well Peloton’s marketing strategy hitsRead More

Good grief, Josh, why can’t you shut up about B2B podcasting? Does the world really need another think piece, blog post, or webinar about the potential? Don’t people get it already? I hear you, theoretical reader. And yet, I persevere.  B2B podcasting today is where content marketing was a decadeRead More

Marketing Podcast with Chad PetersonPodcast Transcript Today’s guest on the Duct Tape Marketing Podcast is business broker, owner of Peterson Acquisitions, and fellow Kansas City resident Chad Peterson. Peterson has helped countless owners get the best deal when exiting their businesses. He believes that if you spent years building yourRead More

Back to Podcast John Jantsch: This episode of the Duct Tape Marketing Podcast is brought to you by SEMrush. It is our go-to SEO tool for doing audits, for tracking position and ranking, for really getting ideas on how to get more organic traffic for our clients, competitive intelligence, backlinksRead More