Weekend Favs November 16

My weekend blog post routine includes posting links to a handful of tools or great content I ran across during the week. I don’t go into depth about the finds, but encourage you to check them out if they sound interesting. The photo in the post is a favorite for theRead More

Traditional Marketing Is Dying: Is Your Brand Prepared for What’s Next?

In today’s marketing world, a YouTube star or an Instagram model can have more influence and engagement than some of the largest brands in the world. November 15, 2019 3 min read Opinions expressed by Entrepreneur contributors are their own. While social media marketing has been prevalent for the lastRead More

The Marketing Book Podcast – The Self-Reliant Entrepreneur

John Jantsch appeared on The Marketing Book Podcast to discuss his latest book, The Self-Reliant Entrepreneur. This is Jantsch’s sixth book, and while the others have been focused on marketing strategy and tactics, this book is designed to be a daily devotional for entrepreneurs of all stripes who are lookingRead More

Digital Marketing News: Instagram Tests Hiding Likes, Brand Trust Priorities Report, & Facebook’s New Brand Tools

Instagram Will Begin Hiding Total Like Counts for US Users from Next WeekInstagram is slated to start hiding the number of likes that posts have acquired in a forthcoming test. In areas where it’s already been tested, total Instagram like counts have dropped, study data has shown. Social Media TodayRead More

How to Improve Your Financial Advisory Firm’s Marketing

To get in front of more qualified prospects, follow these three steps. November 14, 2019 5 min read Opinions expressed by Entrepreneur contributors are their own. This article is written by Patrick Brewer, founder of Brewer Consulting and SurePath Wealth, host of “The Model FA” podcast, and an Advisor inRead More

Easy Tips on Using LinkedIn for Your Marketing Purposes

Marketing guru Eric Siu speaks with a LinkedIn pro about leveraging the platform to promote your business. November 14, 2019 2 min read Opinions expressed by Entrepreneur contributors are their own. In this video, Entrepreneur Network partner Eric Siu speaks with marketing friend Gaetano Dinardi about his experience using LinkedIn to increase his marketing presence. DinardiRead More

Your Personal Brand Is Just as Important as Your Business Brand

Founders can benefit from making themselves more accessible as their company grows. November 14, 2019 4 min read Opinions expressed by Entrepreneur contributors are their own. So, you’re a founder and you’ve created a brand for your company that you’re proud of. But what about your personal brand? Many founders hideRead More

Break Free B2B Series: Clare Carr on Using Data to Drive Content Marketing Success

Intertwined from the start. For marketing executive Clare Carr, digital marketing and data have been a packaged deal since the beginning of her career. But for most marketers, while data is plentiful, leveraging that data (and diriving actionable insights to improve content strategy) is an evolving challenge. Most of usRead More

The Chase Jarvis Live Show – The Self-Reliant Entrepreneur

John Jantsch appeared on Chase Jarvis’ podcast to discuss his latest book, The Self-Reliant Entrepreneur. The book is a series of daily meditations, centered around curated readings from transcendentalist authors of the 1800s. Jantsch identifies the transcendentalist period as one of the first eras of counter-culture in the United States.Read More

Here’s How To Make Your SaaS Marketing Strategy Generate Revenue

Optimizing for conversions is just the tip of the iceberg. November 13, 2019 4 min read Opinions expressed by Entrepreneur contributors are their own. Entrepreneurs who venture into the SaaS industry are often fueled by the passion of building phenomenal products that can change their customers’s lives, but also consider marketing andRead More