Diversify Your Marketing Portfolio With These Digital Assets

Choose from curated fonts, graphics, templates, and more to create professional designs faster. June 16, 2019 1 min read Disclosure: Our goal is to feature products and services that we think you’ll find interesting and useful. If you purchase them, Entrepreneur may get a small share of the revenue fromRead More

Helping Dads Discover Medical Cannabis This Father’s Day

Many seniors, maybe including your own father, could benefit from cannabis. Cultivate the empathy and understanding to reach them on their own terms. June 15, 2019 6 min read Opinions expressed by Entrepreneur contributors are their own. With Father’s Day approaching, I could pull out all the stops to marketRead More

Weekend Favs June 15

My weekend blog post routine includes posting links to a handful of tools or great content I ran across during the week. I don’t go into depth about the finds, but encourage you to check them out if they sound interesting. The photo in the post is a favorite for theRead More

Infographic: 5 Must Have Ingredients for a Great Content Marketing Strategy

If you’re still struggling with establishing your content marketing strategy for 2019, you’re not alone. Only 12% of respondents to a recent survey by the Content Marketing Institute felt successful at their current efforts to strategically manage content. What’s particularly striking about this is that the vast majority of organizations surveyed –Read More

How to Make Positive Changes to Your Marketing Process

June 14, 2019 5 min read Opinions expressed by Entrepreneur contributors are their own. If you’re in marketing, you’ll likely agree with me that your field is the toughest job in the world, and that being a good marketer is becoming harder than ever. Related: 8 Ways to Make Your Marketing MessageRead More

Digital Marketing News: Facebook’s Video Creation Kit, New Mary Meeker & Adobe Trends Reports, Google Buys Looker, & AV Studies

Mary Meeker’s Annual Tech Report Outlines Coming Shifts in Social Media and Digital MarketingThe highly-anticipated Internet Trends report for 2019 has been released, including data of interest to digital marketers. For more than 21 years venture capitalist Mary Meeker, partner at Kleiner Perkins, has researched and put out the report,Read More

Kraft Rebrands Ranch Dressing as ‘Salad Frosting’ to Trick Kids Into Eating Vegetables

Oh boy. June 13, 2019 2 min read A major corporation is urging parents to lie to their children. In what is decidedly not an April Fool’s joke, the multibillion-dollar food conglomerate Kraft Heinz ($26 billion in sales in 2018) has launched a new product (but really, it’s just ranchRead More

Don’t Make These 3 Mistakes When Sending a Cold Email

Opinions expressed by Entrepreneur contributors are their own. Is no one answering your cold emails? You might be making these common mistakes to make your cold emails less effective.  Your buyer personas aren’t crystal clear. The importance of targeting the right people when sending sales emails can’t be overstated. Drill down toRead More

Learn How to Effectively Scale Your Content Marketing

Dive into essential content marketing skills with the Complete Content Marketing Master Class Course. June 13, 2019 2 min read Disclosure: Our goal is to feature products and services that we think you’ll find interesting and useful. If you purchase them, Entrepreneur may get a small share of the revenueRead More

The Steps of Creating Your Buyer Blueprint

Developing a good idea of who your best customers really are will help you find a strong market for your business. June 13, 2019 5 min read Opinions expressed by Entrepreneur contributors are their own. The following excerpt is from Scott Duffy’s book Breakthrough. Buy it now from Amazon |Read More