Eventually somebody will write something unpleasant about your business. You better have a plan. May 15, 2019 7 min read Opinions expressed by Entrepreneur contributors are their own. Reputation management in the age of the internet is essential to business like water is to humans. Well, maybe not that extreme. ButRead More

Research finds women are wary of being judged about their cannabis use and are reluctant to set foot in legal stores. May 15, 2019 5 min read Opinions expressed by Entrepreneur contributors are their own. The cannabis wave that is washing over the U.S. is finally starting to eschew oneRead More

The influencer identification, validation, and recruitment process is time consuming, resource intensive, and high stakes. Without the right mix of influencers to drive awareness, intrigue, conversation, and action, your marketing initiatives will miss the mark with your audience and fall short of expectations. But how? How do you artfully andRead More

Back to Podcast John Jantsch: Choosing the right domain name is critical to ensuring the success of your small business, but it’s gotten a little harder. Now you can choose a .us domain to help your business stand out. Reserve your .us web address today. Go to launchwith.us, and useRead More

Marketing Podcast with Cal NewportPodcast Transcript Today on the Duct Tape Marketing Podcast I chat with computer scientist Cal Newport. He is a professor at Georgetown University and the author of several books including his latest, Digital Minimalism: Choosing a Focused Life in a Noisy World. The common thread inRead More

A social media page that lacks content and lies dormant might as well not exist at all. But if you’ve let your social pages lapse into a state of disrepair, it’s not too late for them! It is totally possible to revitalize and refresh your social media presence and bringRead More

Trust is a currency. It’s arguably the most valuable currency in today’s B2B marketing environment. And much like real money, it needs to be earned; the risks of attempting to counterfeit trust are grave. In the first installment of our Trust Factor series, we discussed how creating best-answer content servesRead More

On average, businesses publish 18 videos each month. Is yours one of them? If not, you could get left behind by your competitors. May 13, 2019 5 min read Opinions expressed by Entrepreneur contributors are their own. Marketers are increasingly using videos in a variety of ways to promote productsRead More

Following scandal, criticism, and calls for more privacy and relevancy, social media giants are working hard to recapture their original allure as safe communities and conversation destinations. And while platforms are ardently focused on heightening the everyday user’s experience, the movements we’ve seen so far in 2019 signals that B2BRead More

This in-depth collection of 90 dashboards offers an inside scoop on how marketing executives create winning strategies. May 11, 2019 2 min read Disclosure: Our goal is to feature products and services that we think you’ll find interesting and useful. If you purchase them, Entrepreneur may get a small shareRead More