From Dog Pictures to Art Memes, Here’s What to Learn From the Social Media Tactics of Major Museums

Opinions expressed by Entrepreneur contributors are their own. In the 21st century, social media is an essential tool that can be used to promote a brand or business and create and foster a community. This is especially true for the art world, which is often accused of being too elitistRead More

Elevate B2B Marketing News: LinkedIn’s New B2B Tools, ChatGPT Gets API, B2B Content Marketing Sees High ROI, & B2B E-Procurement Rises

E-procurement sales top $1 trillion [B2B Marketplaces Report]B2B buying within e-commerce channels experienced 18 percent growth during 2022, with B2B marketplace sales reaching $112 billion, while overall B2B e-commerce sites and apps reached $1.94 billion during 2022 — three of numerous findings of interest to B2B marketers contained in newly-publishedRead More

Los backlinks: el ingrediente secreto de tu estrategia SEO

He vivido la misma historia de terror cientos de veces, un emprendedor construye un sitio web precioso, poniendo atención a todos los detalles que los expertos le han sugerido atender: carga rápido, cuenta con una versión mobile, es legible y atractivo a la vista y contiene toda la metadata que,Read More

How to Elevate Your Market Research Strategy for Better Decision-Making

Opinions expressed by Entrepreneur contributors are their own. Like all science, research began as an entirely manual process. Responses to surveys were gathered in person or by mail in the 1940s, and the results underwent rigorous coding, tabulation and analysis for insights. Since then, developments in computer science and theRead More

7 Proven Strategies for Launching a Successful Ecommerce Business

Opinions expressed by Entrepreneur contributors are their own. If you aspire to be a successful entrepreneur in today’s digital landscape, having an online presence is essential. Whether you’re planning to set up a dropshipping business or intend to develop, produce and sell products, having the proper knowledge about setting upRead More

Fractional CMO: Reinventing Marketing Strategies

Marketing Podcast with John Jantsch In this episode of the Duct Tape Marketing Podcast, I’m doing a solo show, and I’m gonna talk about how Fractional CMOs are becoming increasingly popular among business owners and marketing agencies. Key Takeaway: Strategy is one of the most essential elements to running a successfulRead More

Streamline Your Writing Process with Lifetime Access to the Scrivener 3 Writing App

Disclosure: Our goal is to feature products and services that we think you’ll find interesting and useful. If you purchase them, Entrepreneur may get a small share of the revenue from the sale from our commerce partners. As a business owner, you may have your hands in many different projects.Read More

Upmarket Furniture Brand Shifts To Licensing Model For Long-Term Success

Opinions expressed by Entrepreneur contributors are their own. You’re reading Entrepreneur India, an international franchise of Entrepreneur Media. Upmarket furniture brand Maker&Son has pivoted its commercial model following the sale of the company in summer 2022. Maker&Son Licences Ltd will now be responsible for maintaining the brand for the long-termRead More

Tired Of Chasing Vanity Metrics? Drive Better Marketing Outcomes & More Sales! – B2BMX

While reviewing metrics, it can sometimes be hard to identify the metrics that matter vs vanity metrics. Vanity metrics are metrics that may look impressive on the surface but do not provide meaningful insights into the performance of a marketing campaign or business. They are called “vanity” metrics because theyRead More

7 Predictions for How Brands Will Use Virtual Influencers to Connect With Consumers in 2023

Opinions expressed by Entrepreneur contributors are their own. Social media platforms have seen the rise of a new type of celebrity: the virtual influencer. And according to a recent survey, their market size is set to grow by at least 25% in 2023 alone. The rise of virtual influencers hasRead More