Opinions expressed by Entrepreneur contributors are their own. When it comes to building a loyal base of customers, few things are more important than delivering a positive experience. Just look at the potential fallout of a negative one: A recent report by Emplify found that after three unsatisfactory incidents, fourRead More

How is ChatGPT artificial intelligence (AI) chatbot technology changing search engine optimization (SEO), and how will the major shifts being implemented by Google, Microsoft and others alter the business marketing landscape of the future? During my 39 years working in online communications I’ve seen immense changes in search engine technologyRead More

Opinions expressed by Entrepreneur contributors are their own. Voice search use is on the rise globally. Back in 2019, there were 2.45 billion voice assistants in the world. This number is expected to reach 8 billion by the end of 2023, which will be roughly equivalent to the global population.Read More

I know everyone says you should relax and enjoy the holidays but here’s one thing I’ve learned about myself; I don’t idle well. It’s challenging for me to sit still and relax when I have so many ideas bouncing around my head that can help people (including myself) grow theirRead More

Opinions expressed by Entrepreneur contributors are their own. Recent projections show that social media networks are expected to have more than 327 million regular users in the U.S. alone by 2027. In the global community, there are currently over 4.2 billion active users. Consumer shopping habits are shifting more towardRead More

Opinions expressed by Entrepreneur contributors are their own. A marketing strategy is the “plan identifying what marketing goals and objectives will be pursued to sell a particular product or product line and how these objectives will be achieved in the time available.” Keep in mind that you need to considerRead More

Opinions expressed by Entrepreneur contributors are their own. Takeaways Ice Cream as a Storytelling Platform – It took a large leap of faith for Kim Malek to open the doors of Salt & Straw. Without much of an idea how things would go, the partnerships and organic collaborations that resultedRead More

Opinions expressed by Entrepreneur contributors are their own. Did you know that in 2019, 46.8 million people in the United States identified their race as Black, alone, or as part of a multiracial or ethnic background? While this is only about 14% of the United States population, their influence willRead More

Los oyentes de podcasts son fanáticos incondicionales. De acuerdo con el estudio The-Infinite-Dial-2022, los oyentes de podcasts semanales australianos escuchan un promedio de siete podcasts, y en los Estados Unidos, ese número aumenta a un promedio de ocho podcasts a la semana. Con oyentes tan dedicados, no es de extrañarRead More

My sister has an uncanny ability to buy the perfect present for everyone in her life. Every time she gives me a gift, I’m surprised at how thoroughly perfect it is — and most of the time, I didn’t even realize I wanted whatever it was she got me. InRead More