Growing Your Audience (And Your Revenue) With A Book
Marketing Podcast with Matt Briel In this episode of the Duct Tape Marketing Podcast, I interview Matt Briel. Matt is an entrepreneur and the Vice President of Marketing & Communications at Lulu.com, as well as a self-diagnosed collaboration junkie. After more than 15 years leading Sales and Marketing teams in theRead More
How to Adjust Your Marketing to Survive a 2023 Recession
Opinions expressed by Entrepreneur contributors are their own. With the economic slowdown of 2022 still fresh on everyone’s minds, the possibility of a deeper recession in 2023 is a daunting thought for businesses everywhere. Analysts at Bloomberg suggest there’s a 100% chance of a recession in the coming year, andRead More
B2B Marketers on the Move: Elevating Top Marketing Talent in New Leadership Roles
As B2B marketers adjust to the changes that 2023 brings, the industry continues to offer growth opportunities as well as shifts that often seen to happen so fast that they are difficult to fully appreciate. For more than two decades now, TopRank Marketing has had the please of helping aRead More
Having Trouble Getting Verified on Social Media? Try These Strategies
Opinions expressed by Entrepreneur contributors are their own. Social media’s highly coveted and symbolic blue checkmark has become increasingly important for entrepreneurs. That little blue checkmark gives you instant credibility and massive authority in your space. Becoming a verified public figure can dramatically change your business by opening doors andRead More
Did #TikTokMadeMeBuyIt Give Amazon the “Social Commerce” Push It Needed?
Opinions expressed by Entrepreneur contributors are their own. For a long time, Amazon has been known as a search engine for people ready to buy. Over the last year, with new features such as Amazon Live, they seem to have gradually positioned themselves as a discovery-based platform. That’s traditionally beenRead More
La obsesión de la Generación Z por dispositivos del pasado
Las opiniones expresadas por los colaboradores de Entrepreneur son personales. La Generación Z, también conocida como iGeneration o Post-Millennials, es una generación que ha crecido muy cerca de la tecnología digital y que, cada vez más, se abstiene de usarla, comparado con las generaciones anteriores. Hans Neleman | Getty ImagesRead More
Disprz Secures Funding From Silverneedle Ventures And Others In Bridge Round
Opinions expressed by Entrepreneur contributors are their own. You’re reading Entrepreneur India, an international franchise of Entrepreneur Media. AI-powered learning and skilling suite, Disprz, has raised an undisclosed sum in a bridge round between Series B and Series C rounds from Silverneedle Ventures and other current investors. Disprz aims toRead More
5 Steps For Aligning B2B Brands With Customers’ Changing Needs
When you were getting started in B2B marketing or selling, did you suspect you’d be selling your product more or less the same way for years at a time, or maybe for even longer? What a sweet dream that was. But a few years in B2B shook you awake. TheRead More
Weekend Favs January 21
My weekend blog post routine includes posting links to a handful of tools or great content I ran across during the week. I don’t go into depth about the finds, but I encourage you to check them out if they sound interesting. The photo in the post is a favoriteRead More
¿Quieres tener fanáticos de tu marca como los de Tesla y Starbucks? Haz estas 6 cosas
Las opiniones expresadas por los colaboradores de Entrepreneur son personales. Los propietarios de Tesla pueden dar numerosas razones por las que creen que su vehículo es superior a otros, muchos usuarios clavados de Apple jamás cambiarían a un dispositivo Android … y es probable que nunca veas a un fanRead More
