Marketing Podcast with Jason Feifer In this episode of the Duct Tape Marketing Podcast, I interview Jason Feifer. Jason Feifer is the editor-in-chief of Entrepreneur magazine and the author of the book — Build for Tomorrow: An Action Plan for Embracing Change, Adapting Fast, and Future-Proofing Your Career. Key Takeaway:Read More

Selfie with Tusar Barik & Jim Habig of LinkedIn at #b2believe How can marketers put promise making into practice? LinkedIn Vice President of Marketing, Jim Habig, shared the keys to the power of storytelling, the importance of creativity, and the exciting opportunity ahead for B2B marketers at LinkedIn’s inaugural B2BRead More

Opinions expressed by Entrepreneur contributors are their own. Keeping your audience entertained in the golden age of multi-platform media has become critical to online success. To accomplish this, you must learn to switch up your branded content and experiment on new and different platforms. Why should you change up yourRead More

Opinions expressed by Entrepreneur contributors are their own. Promoting a website can take a lot of time and effort. Results are rarely immediate, and the process requires patience and consistency. To help spread the word, website owners usually turn to paid promotion via social media or search engines. But inRead More

Opinions expressed by Entrepreneur contributors are their own. Every industry is different when it comes to approaching the end of the year. Some businesses may view October through December as their busiest months, whereas others use the time to prepare for a new year and other upcoming busy seasons thatRead More

Opinions expressed by Entrepreneur contributors are their own. To start affiliate marketing without money, people often think you must become a blogger with a dedicated website — draining money and resources. Although it is helpful to have a blog when you can reinvest in your business and scale upward, it’sRead More

Want to grow your business and position your brand for success? One of the greatest ways to do so is hiring a CMO or Chief Marketing Officer, an experienced, result-driven executive responsible for all your marketing efforts.  But with an average annual salary of over $330,000 many small to mid-sizedRead More

In recent years, the term “neurodiversity” has become more and more commonplace. It is the idea that there is not just one “normal” way to think or learn, think, process information and complete work. “Neurodiversity the idea that neurological differences, like autism and ADHD, are the result of normal naturalRead More

My weekend blog post routine includes posting links to a handful of tools or great content I ran across during the week. OptiMonk – allows you to personalize popups, offers, forms, headlines, and embedded content in your website to enhance the experience of your website visitors, improve your conversions andRead More

Opinions expressed by Entrepreneur contributors are their own. Thirty years ago, if you were a fly in a traditional PR agency back in the ’90s, you would see marketers shipping copies to television outlets, radio stations, magazines and newspapers to build their client’s brand. Back then, brand awareness was measuredRead More