Digital Advertising Hits $189 Billion In 2021, Global Forecasts Predict 5% Yearly Growth Through 2027U.S. digital advertising revenue of $189 billion in 2021 was the biggest increase since 2006, including audio advertising with a leading 57.9 percent growth rate, and newly-released report data predicts that the audio ad market willRead More

Opinions expressed by Entrepreneur contributors are their own. Who doesn’t love a good playbook? Lucky for you, there are millions available for anything you might need — so many that a quick Google search of “marketing playbooks” returns 45 million results in seconds. With titles ranging from the ambiguous (CompleteRead More

Marketing Podcast with Brent Weaver In this episode of the Duct Tape Marketing Podcast, I interview Brent Weaver. Brent is on a mission to help 10,000 digital agency owners achieve freedom in business and life by helping them own their market. Brent is the founder and CEO of uGurus, aRead More

Opinions expressed by Entrepreneur contributors are their own. Last week, my Facebook account was restricted for sixty days (yet again) because the company’s AI algorithm incorrectly labeled a post I made about having to replace my truck’s transmission as “hate speech.” This isn’t an isolated incident. It’s happened to meRead More

Opinions expressed by Entrepreneur contributors are their own. The world looked a lot different 50 years ago. The first cable network had just debuted, the compact disk was still cutting-edge technology, and the official birthday of the internet was more than a decade away. Consumer expectations also looked quite differentRead More

Marketing Podcast with John Jantsch In this episode of the Duct Tape Marketing Podcast, I’m doing a solo show, and I’m gonna talk about the topic of analytics — specifically tracking results, either for your own business or for clients that you may work with. Key Takeaway: Tracking and analyticsRead More

About the show: The Agency Spark Podcast, hosted by Sara Nay, is a collection of short-form interviews from thought leaders in the marketing consultancy and agency space. Each episode focuses on a single topic with actionable insights you can apply today. Check out the new Spark Lab Consulting website here!Read More

Opinions expressed by Entrepreneur contributors are their own. Writing a book is no easy task. After all of the hours you’ve poured into your manuscript, you want to ensure that your proposal stands out — after all, literary agents receive hundreds of pitches a week. So how do you secureRead More

Opinions expressed by Entrepreneur contributors are their own. Whether you’re a content writer, copywriter or journalist, pitching is the first step to getting published. Unfortunately, it’s also one of the most nerve-racking aspects of writing. But, if you want to make a living at it, it’s something you’ll have toRead More

The pandemic has ushered in a new digital-first era for B2B brands, complete with an ever-deeper and more complex ocean of digital assets — but how can today’s organizations and marketing teams keep track of this influx of online content? Before the pandemic, digital asset management systems — DAM forRead More